ABOUT LMCC
LMCC is Manhattan’s Arts Council—a dynamic non-profit organization with a 50 year history of supporting and connecting artists and communities throughout Manhattan.
Founded in 1973, LMCC serves hundreds of artists and tens of thousand of audiences each year through robust Re-granting and Artist Residency Programs as well as a dynamic calendar of free public art events throughout Manhattan and at the Arts Center at Governors Island—a 40,000 square foot arts center that is activated year round with public programs and art exhibitions.
We are a 15 person team of passionate and devoted arts leaders and administrators, providing funding, studio and rehearsal space, professional development, and leadership in cultural planning and advocacy. All activities and operations are supported by a $6M budget and the leadership of an engaged Board of Directors.
WHO WE ARE LOOKING FOR
LMCC seeks a full-time Director of Marketing & Communications to lead the development of LMCC’s marketing strategies and be a key voice in organizational planning. This senior-staff role will be responsible for defining institutional marketing goals and KPI’s, building our audience, supporting implementation of audience data infrastructure (CRM), and enhancing LMCC’s visibility and engagement across all platforms. In the first two years this role will have a focus on brand development and increasing the visibility of earned income programs and initiatives. The Director will oversee a two person marketing team along with seasonal consultants and will report to the Chief Operating Officer.
This position is ideal for a visionary and experienced non-profit or arts sector marketing leader with a proven track record in strategic planning, team leadership, and data-driven audience development. The ideal candidate will be passionate about arts and culture, adept at building capacity within a lean team, and eager to drive significant growth in a dynamic non-profit environment.
DUTIES AND RESPONSIBILITIES
Strategic Marketing & Communications Leadership
Develop and implement a comprehensive, data-driven marketing and communications strategy aligned with LMCC’s institutional goals, audience development, and fundraising objectives.
Lead the planning, execution, and evaluation of all marketing and communications initiatives, ensuring consistent brand messaging and maximum impact.
Identify emerging trends and best practices in non-profit and arts sector marketing and audience engagement to inform strategic decision-making.
Brand Stewardship & Public Relations
Serve as the primary steward of LMCC’s brand identity, ensuring consistent messaging, visual standards, and tone across all internal and external communications.
Work with key stakeholders and leadership to oversee a brand overhaul project with the goal of redefining and strengthening LMCC’s market identity.
Oversee media relations and public relations efforts, working closely with PR consultants to secure strategic media coverage and manage press inquiries.
Act as a key spokesperson for the organization when appropriate, representing LMCC at public events and media engagements.
Audience & Donor Data Management
Act as a collaborator and thought partner with the Director of Development to research, implement, and maintain a CRM or data management system with the goal of centralizing and analyzing audience and donor data.
Establish clear data collection protocols and reporting mechanisms to gain deeper insights into audience demographics, engagement patterns, and donor behavior.
Utilize data insights to refine marketing strategies, personalize communications, and improve donor cultivation efforts.
Team Leadership & Capacity Building
Collaborate closely with the Executive Director, Director of Institutional Advancement, and program teams to ensure marketing strategies effectively support programmatic goals and fundraising initiatives.
Directly supervise, mentor, and empower the Senior Marketing Manager and Marketing Assistant, fostering a collaborative and high-performing team.
Optimize team workflows, allocate resources effectively, and identify opportunities for professional development to build internal capacity.
Manage relationships with external marketing, PR, and design consultants, including overseeing all design and creator content briefs, with the goal of ensuring alignment with strategic objectives and efficient resource utilization.
Manage the marketing and communications budget, ensuring efficient and impactful allocation of resources.
QUALIFICATIONS:
7+ years of progressive experience in marketing and communications, with at least 3-5 years in a leadership or directorial role within a non-profit arts or cultural organization or equivalent work experience.
Demonstrated experience in developing and implementing comprehensive marketing and communications strategies that have driven measurable results.
Proven expertise in audience development, donor engagement, and the implementation of CRM or data management systems.
Strong understanding of digital marketing tools and platforms (e.g., website management, email marketing, social media, analytics, SEO/SEM) and their strategic application.
Exceptional written, verbal, and interpersonal communication skills, with the ability to articulate complex ideas clearly and persuasively to diverse audiences.
Experience in team leadership, staff supervision, and managing external consultants.
Familiarity with design and branding tools (e.g., Adobe Creative Suite).
Deep knowledge of the non-profit cultural landscape and a passion for the arts.
Excellent organizational, project management, and budget management skills.
Strategic thinker with a strong analytical mindset and a commitment to data-driven decision-making.
Commitment to relationship building both at LMCC and throughout a larger network.
Bachelor's degree in Marketing, Communications, Arts Administration, or a related field preferred.
COMPENSATION
The salary for this position is $100,000 and includes an attractive benefits package including health coverage, dental and optional vision plans, life insurance, and four (4) weeks of paid time off. LMCC has fifteen (15) paid holidays inclusive of closing the office between Christmas and New Years Day. Health benefits begin three (3) months after the first date of employment.
We maintain a hybrid work schedule, generally requiring Tuesday & Thursday in-office at the Arts Center at Governors Island with remote work on Monday, Wednesday, and Friday. This is an exempt position and will require night and weekend availability.
HOW TO APPLY Please apply through our jobs portal with a resume and cover letter speaking to your experience and connection to the mission of LMCC. Materials should be no longer then four pages total.
LMCC is an equal opportunity employer dedicated to building a culturally diverse, inclusive, equitable, and safe environment for its staff. We strongly encourage applications from individuals who self-identify as BIPOC and/or women. LMCC prohibits any kind of discrimination on the basis of an individual’s race, color, religion, age, sex, national origin, disability status, sexual orientation, gender identity or expression, genetics, protected veteran status, economic status, or any other characteristic protected by federal, state, or local law
Flexible work from home options available.