Director of Program Marketing

Bracane Company

Director of Program Marketing

Dallas, TX
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k) matching

    Competitive salary

    Dental insurance

    Flexible schedule

    Health insurance

    Paid time off

    Training & development

    Vision insurance

    Director of Program Marketing

    Dallas, TX | Full-Time | On-Site Compensation $90,000- $120,000

    Inspire. Engage. Make an Impact.

    A respected, mission-driven organization is seeking a Director of Program Marketing to lead the strategy, execution, and promotion of programs that strengthen community engagement and organizational growth. This individual will be responsible for developing compelling marketing campaigns, increasing awareness, and driving participation across a variety of initiatives and events.

    This is an excellent opportunity for a creative, strategic marketing leader who thrives in a collaborative environment and enjoys making a meaningful impact.

    Responsibilities

    Develop and execute comprehensive marketing strategies that increase awareness and participation in organizational programs.

    Lead marketing campaigns across digital, print, email, social media, and community outreach channels.

    Create engaging content, including newsletters, website updates, social media, promotional materials, and presentations.

    Manage marketing calendars, campaign timelines, and project deliverables.

    Collaborate with leadership and program teams to understand goals and develop effective promotional strategies.

    Measure campaign performance using marketing analytics and provide recommendations for continuous improvement.

    Oversee branding consistency across all communications and marketing materials.

    Coordinate marketing support for special events, community initiatives, and public-facing programs.

    Manage relationships with vendors, photographers, designers, printers, and external marketing partners as needed.

    Stay current on industry trends and recommend innovative marketing approaches.

    Qualifications

    Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.

    5+ years of progressive marketing experience with demonstrated success leading campaigns and initiatives.

    Experience developing multi-channel marketing strategies.

    Strong written and verbal communication skills.

    Experience with social media platforms, email marketing, website content management, and digital marketing best practices.

    Proficiency with Microsoft Office and marketing platforms such as Canva, Adobe Creative Suite, Mailchimp, HubSpot, or similar tools.

    Strong project management and organizational skills.

    Experience analyzing campaign performance and marketing metrics.

    Ability to manage multiple projects while meeting deadlines.

    Preferred Qualifications

    Leadership or supervisory experience.

    Experience in nonprofit, education, healthcare, community outreach, or faith-based organizations.

    Event marketing and community engagement experience.

    Graphic design or creative direction experience is a plus.

    We're seeking someone who is:

    Strategic and creative

    An excellent storyteller and communicator

    Collaborative and relationship-driven

    Organized with exceptional attention to detail

    Passionate about building meaningful connections within the community

    Self-motivated with a positive, solution-oriented mindset

    Interested and qualified candidates are encouraged to APPLY today for immediate consideration.