E-Commerce Marketing Manager (In-Person, Full-Time – NYC)
Benefits:
Bonus based on performance
Company parties
Competitive salary
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Training & development
Location: Midtown Manhattan (In-Office Only)
About Us: Alexia Admor is a fast-growing, contemporary womenswear brand known for versatile, polished fashion that resonates with modern women. Distributed through a wide range of leading retailers, the brand has a robust off-price business and strong momentum in the rental market, with active partnerships through top rental platforms such as Rent the Runway, Armoire, and others.
Looking ahead, the brand is preparing to launch a dedicated full-line collection with two of the nation’s largest department stores for Spring 2026, marking an exciting next chapter in our growth.
We’re a design-driven, entrepreneurial team seeking a strategic and creative E-Commerce Marketing Manager to drive digital growth and strengthen our brand presence across all digital platforms.
⚠️ Please Note: This is a full-time, in-person role based in New York City. We are not considering remote candidates.
The Role:
This is a high-impact opportunity for a marketer who can think both analytically and creatively. You’ll own the strategy and execution across performance marketing, email/SMS, social media, SEO, and onsite optimization — while helping evolve and communicate our brand story to a broader customer base.
You won’t need to execute everything yourself, but you must have a firm grasp of the full digital ecosystem and how to align resources (internal or external) to meet ambitious goals.
Key Responsibilities:
Develop and execute the full eCommerce marketing calendar across paid media, email/SMS, SEO, and organic social
Manage or oversee Meta, Google, and other paid ad campaigns to ensure strong ROAS
Partner with the creative team to bring the brand’s story to life across ads, emails, and web experiences
Own lifecycle marketing strategy, including list segmentation and email flow optimization
Analyze Shopify site performance and collaborate with developers/designers to improve conversion and user experience
Translate analytics into actionable marketing strategies and insights
Ensure messaging and visuals are consistent across all digital touchpoints
Stay ahead of DTC fashion marketing trends and competitive activity
Qualifications:
4+ years in eCommerce or digital marketing, preferably in fashion, lifestyle, or beauty
Hands-on experience managing paid campaigns with proven ROAS (Meta + Google required)
Proficient in Shopify, Klaviyo (or similar), and Google Analytics
Strong grasp of performance marketing, attribution, A/B testing, and funnel optimization
Eye for creative branding and visual storytelling
Highly organized and capable of managing multiple initiatives in a fast-paced environment
Bonus Points For:
Experience with influencer and affiliate marketing
Light graphic design or creative production skills (e.g., Canva, Adobe Suite)
Experience working with hybrid wholesale or drop-ship fashion models
Why Join Us?
Be a key part of a brand entering its next wave of growth and market expansion
Lead digital strategy at the intersection of fashion, storytelling, and performance
Collaborate with a small, dynamic team where your ideas and contributions truly matter
Competitive salary and performance-based incentive structure