Job Description
The Assistant Marketing Manager provides support to the Marketing Manager in the creation, organization, execution and supervision of strategies and campaigns to drive store sales and traffic, promote products and continue to develop Eataly as a leader in the food industry.
Reports to the Marketing Manager and supervises members of the in-store marketing team.
- Oversees external communications for the store including public relations, community relations, social media, web and charitable donations
- Strategizes creatively with the Marketing team to develop and execute 360-day Marketing/Communications plans through media, social media and promotions around Eataly’s products and services
- Leads media relations strategy for the store, serving as a liaison with the Corporate PR office
- Manages and creates content for social media channels, including photos and copy
- Directs all e-communication including newsletters for the store
- Assists Marketing Manager with events, partnerships, media buying and overall store communication
- Performs other duties as required or assigned