Dr. Berg's Nutritionals is a leader in the health and wellness industry focused on addressing the root causes of health concerns. We offer a dynamic work environment with opportunities for growth, where you can contribute to helping millions achieve better health through education, premium supplements, and holistic practices like the Healthy Keto® diet.
Working with us, you'll be part of a globally recognized brand with a social media presence reaching over 42 million followers across platforms.
Be a part of an innovative and fast-growing company that is passionate about transforming lives through education on health and wellness. If you thrive in a dynamic environment where your contributions make a real impact, this is the place for you.
We are seeking a hands-on E-Commerce UX/UI Specialist to own site performance, conversion optimization, and Shopify execution for Shop.DrBerg.com.
This role is the single owner of site conversion, CRO execution, and Shopify UX performance. You will sit at the intersection of analytics, UX, and technical implementation — working closely with marketing, content, UX design, and engineering to deliver measurable improvements to usability, accessibility, conversion, and revenue.
This is not a strategy-only or design-only role. You will be hands-on in Shopify, accountable for performance, and responsible for execution.
Conversion & CRO Ownership
Own overall site conversion, cart conversion, and checkout performance
Analyze user behavior and funnel performance using GA4, heatmaps, session recordings, and internal analytics
Define, prioritize, and execute CRO initiatives tied to measurable outcomes
Plan, execute, and analyze A/B tests across PDPs, cart, checkout, and merchandising
Shopify Plus Execution
Own day-to-day UX execution in Shopify Plus (themes, templates, Liquid, JS, CSS)
Manage live and staging themes, deployments, and QA
Implement UX improvements with performance, accessibility, and scalability in mind
Lead incident response when site performance, checkout, or apps cause risk
App Ecosystem Ownership
Own UX performance and implementation across:
Rebuy (upsells, smart cart, personalization)
Recharge (subscriptions)
Algolia (site search)
Yotpo (reviews & rewards)
Global-E (international UX)
Gorgias, Klaviyo, and other Shopify integrations
Troubleshoot conflicts, coordinate with vendors, and manage upgrades safely
Accessibility & Performance
Own ADA / WCAG compliance enforcement at the site and code level
Monitor and improve site speed, Core Web Vitals, and performance metrics
Ensure accessibility and performance improvements do not regress during releases
4+ years of experience working with Shopify or Shopify Plus in a production e-commerce environment
Proven ownership of CRO and site performance
Strong understanding of UX best practices for high-conversion e-commerce
Hands-on experience with Shopify themes, Liquid, JavaScript, and CSS
Experience with A/B testing frameworks and experimentation
Familiarity with ADA / WCAG compliance standards
Strong analytical mindset with the ability to translate data into action
Preferred Experience
Experience with Rebuy, Recharge, Algolia, Yotpo, or similar tools
Experience in high-SKU, bundle-heavy, or subscription-based e-commerce environments
Experience working with international storefronts or Global-E
Experience in health, wellness, or other regulated product environments
Improvements in site conversion rate, cart conversion, and checkout completion
Reduced friction and drop-off across key funnel steps
Improved Core Web Vitals and site performance
Stable, accessible, and reliable Shopify releases
Reduced incident frequency and faster resolution when issues occur
We are intentional about creating a work environment that supports both high-quality work and the people doing it. We aim to provide our team with the structure, resources, and flexibility needed to do meaningful work while maintaining personal well-being.
We recognize that employees have responsibilities and priorities outside of work, and we respect and support that with our policies and benefits.
We are a fully remote team, allowing team members to work from where they are most comfortable and to avoid unnecessary commuting and overhead.
We offer competitive compensation and a benefits package designed to support health, stability, and balance, including:
Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company
80 hours of paid vacation to start, with additional PTO that grows as you grow with us (tenure-based increases)
40 hours of personal days each year for rest, life, and everything in between
Paid gym membership to support your health and well-being
7 paid holidays
50% discount on all Dr. Berg products
Fully remote work with a strong emphasis on healthy work–life balance
Salary
Pay Range: $100,000- $120,000 depending on experience
Hours of Operation: Monday-Friday 9am- 6pm EST
Note: We are not currently hiring international or California-based employees. Applicants must be legally authorized to work in the United States for any employee (W-2) positions.