Email Marketing Strategist (DTC eCommerce)

D

DREAMLABS

Email Marketing Strategist (DTC eCommerce)

Remote, CO
Full Time
Paid
  • Responsibilities

    Location: Remote (USA/Canada preferred)
    Type: Full-Time Contractor or Employee (Based on Experience)

    About Us
    DREAMLABS is a fast-growing growth agency scaling 7–9 figure eCommerce brands with paid media, creative, and retention. Our team has helped brands doing $800M+ in revenue, and we come from a founder-first background with deep roots in DTC.

    We're expanding our email and retention department and looking for a data-driven Email Marketing Strategist to own flow builds, campaign strategy, and performance optimization across multiple brands.

    What You'll Do

    • Own the strategy and execution of email flows (welcome, abandon, winback, sunset, etc.) and weekly campaigns for multiple DTC brands

    • Build and optimize flows in Klaviyo with high attention to copy, triggers, design, and segmentation

    • Analyze performance and continuously improve key metrics (open, click, CVR, AOV, LTV) through A/B testing

    • Optimize sender reputation, domain warming, and deliverability

    • Build segmentation logic to target based on behavior, CLTV, and product engagement

    • Collaborate with email designer and copy team to ensure messaging is aligned to brand voice and performance best practices

    • Stay ahead of trends in email, SMS, and lifecycle marketing across top-performing eComm brands

    What You Bring

    • 3–5 years of hands-on email marketing experience in a DTC or performance agency setting

    • Expert in Klaviyo flows, logic, and reporting

    • Proven ability to drive revenue through lifecycle marketing and retention

    • Experience with A/B testing subject lines, content blocks, CTA timing, and send time optimization

    • Deep knowledge of deliverability best practices, including sender rating, domain authentication, and inbox placement

    • Analytical mindset with comfort inside Klaviyo & dashboards, GA, and attribution platforms

    • Bonus: experience with Postscript, Attentive, Sendlane or SMS tools

    Why Work With Us?

    • Work alongside top performance marketers and DTC founders

    • High growth environment with room to build your own processes

    • Access to elite brands, creative, and data

    • Competitive pay and flexible remote work culture

    To Apply:
    Submit your resume + a short Loom (2 minutes max) walking through an email flow you've built or a campaign you're proud of.