Enrollment and Outreach Specialist Telemarketing and CRM
Benefits:
401(k)
Bonus based on performance
Employee discounts
Flexible schedule
Free uniforms
Paid time off
Signing bonus
Title: Enrollment & Outreach Specialist (Telemarketing + CRM + Community Outreach) Location: Children’s Lighthouse of Chantilly — Early Learning School | Chantilly, VA Type: In-person | Full-time preferred (part-time considered) Mission: Create Joy 😊
Role Summary: We’re hiring an energetic, confident Enrollment & Outreach Specialist to drive tours and enrollments through high-volume calling, fast follow-up, and excellent CRM discipline—plus local community outreach to build relationships and visibility.
This is a people-forward role: you must be great on the phone, warm, engaging, and able to create trust quickly.
Primary Objective (what you own): Turn inquiries into tours and keeping our CRM clean and our community presence active.
Non-Negotiable Requirements :
Telemarketing / high-volume outbound calling experience is mandatory
Daycare/childcare CRM experience is mandatory (IntelliKIDS is a strong plus)
Extremely fluent English (clear, friendly, professional—easy on the ears)
Jovial, bubbly, inviting personality—you genuinely enjoy talking to families
Strong follow-through: you do what you say, when you say
Key Responsibilities
Call new leads quickly and consistently (speed-to-lead matters)
Qualify families (child age, start date, schedule needs) and book tours
Confirm tours, reduce no-shows, and handle follow-ups
Re-engage older leads and missed calls with a structured cadence
Communicate confidently and warmly—help families feel welcome
Log every call/text/email with clear notes and next steps
Maintain clean pipeline stages (new → contacted → tour set → tour completed → enrolling)
Weekly pipeline reporting: leads, contacts, tours booked/held, deposits/enrollments, top blockers
Build partnerships with local businesses and community groups
Coordinate small outreach efforts: drop-offs, flyers, table events, community touchpoints
Help plan/host simple events that generate tours (open houses, family nights)
Help with light classroom support tasks when requested (materials prep, transitions, setup/cleanup)
Not a primary classroom role—enrollment work stays protected
What Success Looks Like 📈
Leads contacted quickly and consistently
Tours booked every week and show rates improving
CRM is always current—no dead leads, no missing notes
Community touchpoints happening weekly
Families leave calls feeling “I want to tour this school”
Qualifications
1–3+ years in telemarketing, inside sales, admissions, appointment setting, or call-center sales
Experience using a childcare/daycare CRM (IntelliKIDS preferred)
Comfortable hitting daily call activity targets and booking goals
Organized, tech-comfortable, and calm under pressure