Job Description

POSITION SUMMARY:

Exosite is a fast growing company, leading the drive to deliver Internet of Things (IoT) solutions to the marketplace. The Sales team at Exosite is working vigorously to provide the best IoT Platform and Applications to the market, which requires highly skilled individuals who know our products and can explain the value proposition to the world.

As a Sales Development Representative at Exosite, you will be responsible for planning, developing, and executing lead generation programs geared at driving product demand. Your main focus will include research, creating contact lists, sending and responding to emails, scheduling and conducting sales calls. Additionally, you will have the opportunity participate throughout the entire sales cycle and close deals.

You’re a lead generation machine. You thrive in funnel analytics and speak in acronyms like MQL, SQL, and conversion rates. You understand the science of marketing as much as the art. You have a strong passion for building, implementing, testing, and measuring the effectiveness of new tactics, processes, and campaigns.

POSITION RESPONSIBILITIES:

• Oversee and manage demand generation activities to ensure proper messaging, industry targeting, timing, and execution of one-off and ongoing campaigns
• Track full funnel marketing metrics to provide recommendations on program tactics and budget allocation based on conversion data
• Leverage and expand the capabilities of our marketing automation platform, including list segmentation, lead nurturing, engagement scoring, and workflow management
• Schedule and conduct initial calls to qualify leads
• Understand the customer’s needs and effectively communicate how Exosite’s products and services will make their business successful.
• Manage deals through the sales-cycle, including taking SMB deals all the way to close
• Continually look for ways to build manual tasks into automated processes to increase productivity and scale
• Coordinate internal and partner resources to design, propose, and deliver customer solutions
• Develop a strong understanding of the Exosite product line
• Can include occasional travel depending on customer and opportunity locations.
• Other duties as assigned.

JOB REQUIREMENTS:

• Experience conducting outbound email campaigns and generating leads
• Experience working sales opportunities through the entire lifecycle from lead to close
• Experience working with marketing automation technology and CRM systems, specifically Hubspot
• Highly analytical and metrics driven. You live for the data and are excited to optimize campaigns using the insights gathered
• Willingness to learn from other team members and apply those learnings to your tasks
• Proven track record working cross-functionally with sales, marketing, and technology teams
• Experience in a digital marketing or a demand generation role at a B2B SaaS company, is a plus
• Experience with Google Analytics, SEO, PPC, and other digital marketing tools & platforms, is a plus
• Ability to work in a fast paced environment with evolving priorities
• Experience working in a team-oriented, collaborative environment
• Excellent written and oral communication skills, comfortable communicating with internal and customer stakeholders
• Highly-motivated, self-directed, goal oriented, hard worker, able to multitask and prioritize appropriately.
• 4 year college degree preferred

Company Description

Exosite is a growing, agile, non-bureaucratic, technology focused company looking to add passionate people to our team. The business is focused on providing SaaS products for connecting smart devices & sensors to business systems & people. The company is recognized for its wide range of integration products that let clients store, analyze and access data gathered from the real world. Exosite’s headquarters is in Minneapolis. In addition to world-class, cloud-based technologies, Exosite is also building a world-class work environment. The Minneapolis office is located in a recently renovated historic building west of downtown Minneapolis, and fosters a creative, collaborative environment of thought leaders, designers, and makers.