Job Description

The Digital Ad Operations Specialist will join a team responsible for Farm Journal digital campaigns from conception to completion. Operational tasks include order entry, creative trafficking, ad tag troubleshooting, optimization and reporting of onsite and offsite digital tactics such as display, mobile app, mobile messaging, newsletters, and email marketing campaigns. The ideal candidate is self-motivated and has a quick-thinking analytical mind. The candidate must be able to adapt to various digital platforms, manage a sizable amount of inbound communication with speed and precision, and demonstrate a proven track record of satisfying the customer. In addition, the Digital Ad Operations Specialist will contribute to overall Farm Journal digital thought leadership and an industry leading digital operations team. Essential Duties and Responsibilities These duties include, but are not limited to, the following. Other duties may be assigned. * Work collaboratively in a matrixed structure to execute and deliver on all digital campaigns. * Command expertise in digital platforms, including GAM, DV360, Marketo, PowerInbox, Lytics, Naviga. * Solve technical issues through analysis working effectively with team members. * Continued learning of digital ad platforms. * Identify and resolve analytics reporting/delivery discrepancies and ad tag implementation issues. * Manage digital ad impression inventory for onsite and offsite tactics. Skills/Professional Experience These qualifications include, but are not limited to, the following: Core Competencies: * Analytical. * Technical Expertise. * Initiative. * High integrity. Required: * BS/BA degree in a related area (marketing, data analytics, business administration). * 1+ years direct experience in digital operations or related field. * Proven aptitude for growth and capacity to learn. * High level of attention to detail and excellent organizational skills * Ability to work calmly under pressure. * Highly self-motivated. * Problem solver, not a problem alerter. Desired : * Prior work with digital platforms such as Google Ad Manager; Google Analytics; Lytics; Marketo; Power Inbox; Naviga. * Experience with programmatic platforms and programmatic solutions. * Knowledge of third-party ad servers. * Microsoft Excel skills: Pivot tables, vlookups and other functions. * Basic understanding of HTML, CSS, Javascript or any programming language Company Description COMPANY PROFILE: Farm Journal is the recognized leader in B2B agriculture content, data and business insights. The Company's broad portfolio of content channels - including magazines, broadcast, websites, events, enewsletters, social and mobile audiences and other online offerings - feed the most robust demographic and behavioral database and the largest collection of 1st party data in the industry The Company serves almost every key audience in agriculture, including crop farmers, livestock producers, the produce chain (retail, growers, shippers, wholesalers, brokers, etc.) and ag retail (crop and livestock input retailers, co-ops, consultants, farm managers, machinery dealers, etc.). The Farm Journal brand is an industry icon and the Company's trusted agricultural resources include market leaders such as AgWeb.com, The Packer, Drovers, Dairy Herd Management and Pro Farmer and nationally renowned television and radio programs including "U.S. Farm Report," "AgDay," "Machinery Pete" and "AgriTalk." Farm Journal's portfolio also includes more than a dozen industry-leading websites, from AgWeb.com and ThePacker.com to ProduceMarketGuide.com. The Company licenses detailed industry data through its FarmReach Vision database, publishes several paid-information newsletters, produces numerous large-scale live events, and provides extensive custom-publishing services. Farm Journal is also majority owner of the leading used farm equipment marketplace, Machinery Pete, LLC. Farm Journal demonstrates unique industry leadership through the Farm Journal Foundation, a non-profit, public hunger charity established to sustain agriculture's ability to meet the vital needs of a growing population through education and advocacy, and with Trust In FoodTM, a Farm Journal Initiative to empower resilient and sustainable agriculture by helping farmers enrich soils, protect waters, clear skies and nurture habitat.

Company Description

COMPANY PROFILE: \r\n\r\nFarm Journal is the recognized leader in B2B agriculture content, data and business insights. The Company’s broad portfolio of content channels – including magazines, broadcast, websites, events, enewsletters, social and mobile audiences and other online offerings – feed the most robust demographic and behavioral database and the largest collection of 1st party data in the industry The Company serves almost every key audience in agriculture, including crop farmers, livestock producers, the produce chain (retail, growers, shippers, wholesalers, brokers, etc.) and ag retail (crop and livestock input retailers, co-ops, consultants, farm managers, machinery dealers, etc.).\r\n \r\nThe Farm Journal brand is an industry icon and the Company’s trusted agricultural resources include market leaders such as AgWeb.com, The Packer, Drovers, Dairy Herd Management and Pro Farmer and nationally renowned television and radio programs including “U.S. Farm Report,” “AgDay,” “Machinery Pete” and “AgriTalk.” Farm Journal’s portfolio also includes more than a dozen industry-leading websites, from AgWeb.com and ThePacker.com to ProduceMarketGuide.com. The Company licenses detailed industry data through its FarmReach Vision database, publishes several paid-information newsletters, produces numerous large-scale live events, and provides extensive custom-publishing services. Farm Journal is also majority owner of the leading used farm equipment marketplace, Machinery Pete, LLC.\r\n\r\nFarm Journal demonstrates unique industry leadership through the Farm Journal Foundation, a non-profit, public hunger charity established to sustain agriculture's ability to meet the vital needs of a growing population through education and advocacy, and with Trust In FoodTM, a Farm Journal Initiative to empower resilient and sustainable agriculture by helping farmers enrich soils, protect waters, clear skies and nurture habitat.