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Sr. Product Marketing Manager - Remote (US)

Fauna, Inc

Sr. Product Marketing Manager - Remote (US)

San Francisco, CA
Full Time
Paid
  • Responsibilities

    Job Description

    This position is remote and is open to applicants virtually anywhere in the US!

    COME HELP DRIVE THE GO-TO-MARKET FOR FAUNA!

    At Fauna, we're helping developers build fearlessly by providing a secure, operations-free, and maintenance-free, serverless data API with global consistency. We're disrupting a $40B+ operational database market, and were just getting started. We have 40,000+ developers using our product. Youll be working with a talented team of people who have built highly successful companies and globally-distributed systems at companies such as Twitter, Okta, AWS, Microsoft, and Oracle.

    In this role, were looking for an analytical, data-driven product marketer with experience infrastructure-centric SaaS products to help execute on our product-led GTM. Reporting to the CMO, this is a transformative opportunity that lets you drive and contribute to all aspects of the function, ranging from pricing and packaging to positioning and messaging, release and launch, content strategy, demand generation, and sales enablement.

    To accomplish your goals, you will work closely with the Product, Sales, and Engineering as well as build relationships with customers, to gain insights and formulate plans, and drive consensus. You will be creative, yet analytical, thorough, and precise in your approach, revel in driving business through all available channels.

    WHAT YOU WILL DO:

    • Develop and maintain the positioning, messaging, and competitive framework for our target markets, measure and iterate.
    • Quarterback launch of new features and the development of supporting assets including blogs, decks, blogs, press materials, analyst updates.
    • Partner with our data and demand generation team to identify ICPs and build acquisition campaigns for each, alongside the buyer journey for each.
    • Contribute to the marketing website with web copy, feature pages, land pages, blogs, comparisons etc.
    • Contribute to ideation and formulation of integrated channel campaigns (emails, ads, webinars, social etc.) as the technical subject matter expert within marketing.
    • Coordinate and deliver sales enablement for key business initiatives and support sales activities with content and product expertise as necessary.
    • Build and maintain customer stories, quotes, and related marketing materials to establish Faunas value proposition and ROI.
    • Work with product management to execute on packaging and pricing to keep Fauna competitive in the market while driving revenue.

    REQUIREMENTS

    WHAT YOU WILL BRING:

    • Passion for databases and early stage environments, a collaborative approach to working, willingness to experiment, and metrics-driven execution.
    • 4+ years as a product marketer for infrastructure SaaS with experience in product-led environments, or willingness to learn.
    • Computer science degree(s) with an MBA or equivalent hands-on experience.
    • Rigor with words, positioning and messaging, with hands-on knowledge of the various positioning frameworks popular in the industry.
    • Experience in orchestrating successful product launches and supporting activities such as content for blogs, press releases and analyst briefings.
    • Experience with campaign ideation, and content-led buyer journeys for self-serve GTM models.
    • Hands-on experience in executing all aspects of sales enablement, including competitive positioning, release training, deal support etc.
    • Proficiency in written and spoken English, with a command of grammar, and constructs for technical writing for blogs, articles, web copy etc.
    • Structured approach, resourcefulness, curiosity, keen sense for web/graphics design, communication skills and the emotional intelligence to excel in distributed startup environments.
    • Bonus points for public speaking experience and desire to present in small and large groups, meetups and conferences

    BENEFITS

    Benefits

    WHY FAUNA?

    Fauna is a well-funded Series A startup building the data API for modern applications. We're backed by Madrona Ventures, GV (formerly Google Ventures), CRV, many more leading Silicon Valley firms. We are a fully distributed company with team members all over the world.

    Building a great company requires exceptionally talented, passionate, and committed team members. Every day we are relentless in our mission to innovate, exceed customer expectations and continually make it easier for developers to use Fauna. If you are that type of person who is excited by those pursuits, we want to hear from you! In exchange for your hard work and great contributions, Fauna provides you with an exceptional compensation and equity package, competitive benefits and the opportunity to work remotely.

    Fauna is proud to be an equal opportunity employer. Our company is committed to fair hiring practices, and building a diverse environment for our employees. You will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.

    The Talent Acquisition Team at Fauna works primarily on a direct sourcing model; Fauna does not accept resumes from recruitment agencies and is not responsible for any related fees for resumes submitted to job postings, directly to hiring managers, or any of our employees.

    If visa sponsorship is required now or anytime in the future to work in our US location, we are not able to offer that at this time.