Feast & Fettle is seeking a dynamic EMAIL STRATEGIST & COPYWRITER to join the Growth Marketing team. This role will focus on writing compelling content and deploying email and SMS campaigns for reactivation.
This is a fully in-office role at our East Providence, Rhode Island production facility and offices.
What is Feast & Fettle?
Feast & Fettle is a premium, fully-prepared meal delivery service. Each week at our East Providence production facility, we prepare, cook, package, and hand-deliver high-quality meals from our fresh weekly menu to our growing member base across Rhode Island, Massachusetts, New Hampshire and Connecticut.
We boast a best-in-class production facility, producing high quality food with fresh ingredients in an immaculately clean kitchen. We have a new menu every single week that allows for our members to enjoy fresh and seasonal menu items with each order; all with the perks of home delivery, without cooking or cleaning required.
In joining us at F&F, you will work alongside a transparent, high-growth team filled with joyful, ambitious people. The culture at Feast & Fettle is what sets us apart from any other organization, and in particular from the common pitfalls of the food service industry. We commit every day to fostering a positive and empowering environment where we all are driven to bring our best selves to work and to make the company better each day. Feast & Fettle is also actively growing, and passionate about providing growth opportunities to our employees.
What will the Email Strategist & Copywriter do?
This team member can expect to:
Write top-notch copy for emails and blog posts; ownership of the brand voice and attention to detail will be key
Own end to end execution of email and SMS marketing campaigns (scheduling, deployment, segmentation, reporting)
Develop email and SMS marketing strategies to drive customer retention and reactivation, including A/B testing and driving optimizations to enhance engagement.
Analyze and report on the performance of campaigns, making data-driven recommendations for improvements.
Write copy for landing pages and help with conversion rate optimization
Write long-form blog posts to drive conversion
What does a strong applicant for this position have?
3+ years experience in B2C communications
Excitement about working in a startup environment that supports continuous innovation and offers a variety of projects
Experience writing excellent copy and iterating based on team feedback
Experience using analytical platforms to analyze data, identify trends, summarize results, and extract actionable insights
Experience with an SMS platform and an email service provider (Hubspot, Klaviyo, Mailchimp, Salesforce)
A problem solving approach
Strong attention to detail
Strong skills in Excel/Google Sheets and Adobe Suite
Execution oriented: you know how to get stuff done
Self directed: Someone gives you the outline to a project and you run with it
Growth Mindset: You are constantly eager to grow and learn more
Organizational skills: you can keep track of 10+ complex projects concurrently
Analytical by nature, you use data to drive your decisions
Excellent internal and external partner management
What you get:
Salary: $65-75K
Competitive benefit package including:
Health Benefits (medical, dental, vision). Feast & Fettle covers 65% of individual employee premiums.
Unlimited Time Off
Company issued MacBook
Free weekly meal plan ($135 weekly value)
401k
Wellness Reimbursement
Education Reimbursement
Paid Parental Leave