Job Description

SOCIAL SPECIALIST, CATEGORY

In this role, you will operate as a key player in the day-to-day management of your assigned category social channel (s), spanning seasonal, sport, athlete moments across Global, Geo, City inputs. You will sit in the Consumer Direct Marketing function and partner with Brand Management and Brand Creative teams to create the best channel-right experience for your target audience. Specifically, you will be the main connection point between those internal teams and agency partners to ensure content is delivered on time for publishing and execution. 

You will work closely with the Category Social Manager to ensure each campaign and 365 marketing opportunity is created with platform best practices and you will be the front line as content goes live on social each day. 

TALENT PROFILE

You are a high performer and team player, a go-getter, curious and eager to innovate, and able to bring a level of detail and process to all projects. You are passionate about social platforms beyond your personal use and obsess the latest trends in mobile, social media and digital. You are comfortable working in multiple workstreams at a time that are fast-moving and nuanced. 

RESPONSIBILITIES

CHANNEL STRATEGY AND IMPLEMENTATION 

• Support the Category Social Manager in executing the social strategy 
• Enable seasonal leads to adopt and drive social plans against aligned-to strategy 
• Partner with social manager, merchandising to ensure social commerce is wired seamlessly into category channel 
• Support the social manager in the development of clear social briefs that will go to Brand Creative 
• Act as the primary downstream lead for all asset organization and coordination ahead of publishing 
• Work in real-time, unexpected sport, culture, and world moments with a level of flexibility, agility and strategic counsel for platform approach 
• Contribute to a diverse, inclusive and respectful team environment

PROGRAMMING, PUBLISHING

• Create seasonal and always-on programming of social in lockstep with category priorities 
• Input into content management tool (AirTable, Sprinklr) and manage asset hand off 
• Manage social publishing calendar and drive communication / visibility across seasonal and functional stakeholders

 IDENTIFY, TEST, LEARN

• Partner with Platform Strategy leads to stay abreast of platform developments, incorporate platform-right opportunities into social campaigns 
• Become conversant and self-sufficient in leveraging Consumer Direct Science’s tools across Claravine, Linkfluence, and Dataroma
• Proactively and swiftly incorporate channel insights and analytics into present and future social briefs as learnings are shared

Qualifications

• 2-3 years of experience on a social team/and or at a social agency (content development, project management or production)
• Proven experience in social platforms FB/IG, YT, TW, Snapchat, TikTok (not all but some) 
• Multi-tasking and delegation capabilities, with ability to project manage and work on a variety of different projects with rapidly-changing priorities at one time. Comfortable dealing with ambiguity.
• Impeccable written and verbal communication skills. Ability to communicate with all levels in the organization—technical, business, creative, and executive.
• Early adopter and problem solver for digital platforms (Comfortable trying new tools and adapting to process improvements)
• Has a can-do and open-minded attitude, where no task is too small. Same level of detail, care and zeal is incorporated into every project you take on.
• Experience working and managing teams within Sprinklr, AirTable, Asana (or other)
• High-level thinker with strong attention to detail and commitment to excellence

Additional Information

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.