Job Description

COMPANY OVERVIEW:

Fire Ads Media is a full-service content curation and media-buying agency for digital content publishers founded. Fire Ads Media works closely with publishers to acquire new users, increase engagement and session-time with targeted content, and optimize their monetization funnel to maximize ROI.

With the growing shift of users to an online workplace, Fire Ads Media has uniquely positioned itself to take advantage of these new user trends, and the overall proliferation of the online marketplace in the current publishing landscape. The immediate success of Fire Ads Media has attracted early strategic partnerships with major Fortune 500 digital media brands, allowing it to rapidly expand its operation. We have the A-list brands and sites---we just more A-team media buyers!

MEDIA BUYER POSITION OVERVIEW:

Fire Ads Media is currently looking for a Media Buyer who will be responsible for managing large-scale buys across a number of different platforms and sources. The ideal candidate is analytical, business savvy, assertive, and understands the current digital buying landscape.

RESPONSIBILITIES

• Create & Launch Content Campaigns across multiple exchange platforms.
• Research, Quantify, & Evaluate performance trends on a CPM and CPC basis on a platform and device basis.
• Perform Strategic Analysis and implement campaign optimizations (e.g. keyword research, ad copy testing, bid management) in order to ensure the optimal return on our advertising investment.
• Contribute to weekly reports for senior leadership and peers regarding performance against company objectives, KPI's, and critical learning's from campaign testing and experiments.
• Establish and maintain expert knowledge of the latest innovations and opportunities impacting SEM, programmatic display, native/content recommendation, and the overall digital marketing landscape.

REQUIREMENTS

• At least 2 years’ experience with Paid Performance Campaigns on social media (Facebook, Snapchat, & Instagram preferred), native/content recommendation networks (Taboola, Outbrain, Zemanta, & Yahoo/Gemini preferred) and/or display networks (Google & Amazon preferred).
• Additionally for the Search Media Buyer position: At least 2 years’ experience with Paid Search arbitrage via Yahoo, Google, or Bing search feeds.
• Strong understanding of the paid performance content arbitration model from creative to launching and split testing campaigns to overall campaign management and yield optimization.
• Strong analytical skills, with the ability to analyze raw data, draw conclusions, and develop actionable recommendations.
• Excellent communication skills - we are a remote-work culture of over-communicating and never assuming anything.

COMPANY PERKS

· Work from Anywhere – We are a Global Company

· Flexible Hours & Vacation

· Highly Competitive Revshare on Profits generated

· Seasoned Accounts & In-House Content/Creative Team support