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Account Based Marketing Campaign Manager

Fivetran

Account Based Marketing Campaign Manager

Denver, CO +1 location
Full Time
Paid
  • Responsibilities

    Job Description

    From our founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, your data just arrives in your warehouse, canonical and ready to query, no engineering or maintenance required. As we watch more and more companies leverage our technology to become truly data-driven, we're proud not only of our growth but also of the fact that we've grown without compromising our core values.

     

    INTEGRITY.

    We do the right thing, even when it's harder in the short run. We challenge the status quo by reasoning from first principles.

     

    INITIATIVE.

    Fivetran belongs to all of us. We take ownership and are accountable for getting things done. Through curiosity, learning, and coaching, we grow as individuals and teams.

     

    ONE TEAM, ONE DREAM.

    We share the pains and successes of our customers, partners and colleagues. We seek, gather, and trust a diverse group of teammates with different perspectives to guide Fivetran's progress.

     

    If these values resonate with you, we'd love to hear from you.

    DESCRIPTION As a high-energy account-based marketer, you will be handling a portfolio of highly effective and visible multi-channel marketing programs that support the company's pipeline and revenue goals. What will make you successful is having a proven traditional background in sales or demand generation including planning, campaign execution, and ROI tracking. This role is best suited for a high-achiever with shown ability to develop B2B marketing programs both on the strategic and tactical level. 

     AS A ACCOUNT BASED MARKETING CAMPAIGN MANAGER

    • 5+ years in Demand Gen (at least 1 focused on ABM) in B2B marketing experience within enterprise software/SaaS.
    • Proven track record of creating, executing, and optimizing account-based campaigns.
    • Extensive experience working cross-functionally with Sales and Customer Success teams.
    • Experience using ABM Tools and marketing automation (preferably Marketo) to capture, track and report on leads.
    • Strong attention to detail, project management, and time management skills.
    • Experience working in a fast-paced, dynamic environment built around accountability and autonomy.

     WHAT YOU'LL BRING TO THE TABLE

    • Drive engagement, conversions, and pipeline for our strategic enterprise accounts.
    • Own the strategy and execution of ABM for top strategic accounts. 
    • Work closely with Sales Directors to build bespoke ABM Campaigns.
    • Partner with the global marketing teams to support regional campaigns.
    • Collaborate and partner with core marketing functions to choose and spearhead innovative digital campaigns with defined metrics. 
    • Leverage targeted display ads.
    • Deploy personalized and context-based email CTA campaigns.
    • Craft custom Uberflip landing pages with the help of sales representatives.
    • Partner with Sales Development Organization on how to identify appropriate messaging.

     BENEFITS AND COMPENSATION

    • 100% paid Medical, Dental, Vision and Basic Life Insurance. Benefits begin on your first day!
    • Option of Health Savings Account (HSA) or Flexible Savings Account (FSA)
    • Generous paid time off (PTO) plus paid sick time, holidays, parental leave, and volunteer days off
    • 401k match program
    • Eligible donation match program
    • Monthly cell phone stipend
    • Work-from-home equipment reimbursement for your home office setup!
    • Professional development and training opportunities
    • Company virtual happy hours and fun team building activities
    • Pet Insurance -- and yes, you can bring your well-behaved fur babies to work
    • Commuter benefits to help with transit and parking costs

    Shaped by the real-world needs of data analysts, Fivetran technology is the smartest, fastest way to replicate your applications, databases, events and files into a high-performance cloud warehouse. Fivetran connectors deploy in minutes, require zero maintenance, and automatically adjust to source changes — so your data team can stop worrying about engineering and focus on driving insights. To learn more about Fivetran's culture and what it's like to be part of the team, click here and enjoy our video.

     

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  • Locations
    Oakland, CA • Denver, CO