Job Description

We are seeking a talented individual to come help Forbes Marketplace grow our offering in the US across our Sports Betting vertical.

We need you to help take us to the next level. We have big aspirations, and you’ll have all the tools and resources at your disposal needed to make us the #1 organic site in the sports betting space.

If you're looking for challenges and opportunities similar to those of a startup, with the benefits of a seasoned and successful company, then read on:

RESPONSIBILITIES:

• Build out editorial roadmaps to help Forbes Marketplace hit organic search KPIs, including providing frequent briefs to build out libraries of high-value editorial content
• Lead the production of advanced and detailed keyword research to identify the most effective and targeted key phrases/topics with the highest ROI
• Execute content production processes that balance speed, quality, and scalability
• Provide recommendations for new content launches & campaigns – as well as monitor performance and provide continuous optimizations to improve search visibility
• Raise the level and bar of quality content and through ideation and working closely with other teams to identify innovative ways of helping consumers
• Bring a detailed understanding of the Sports betting industry to deliver search performance across multiple content types
• Perform SEO audits and inspections to identify regular on-site content and off-site opportunities
• Prepare monthly SEO, analytics reports and conduct technical site audits to identify search & user-related issues
• Monitor Google Analytics and Google Search Console and keep up on the latest algorithm updates and SEO trends
• Support the Head of SEO in driving the acquisition strategy to ensure we build brand awareness, grow audiences, and maximize growth
• Bring a deep understanding of relevant industry partners and monetization methods to help prioritize lower funnel growth topics
• Support the business development team to understand market trends and estimate the future performance of multiple finance verticals

ABOUT YOU:

• Bachelor’s Degree preferred, or equivalent combination of education, training, and experience
• Ambitious, with an entrepreneurial spirit to push the limits of editorial content for Forbes Marketplace
• You know your way around conversion rate optimization (CRO) & CMS tools. WordPress experience is preferred
• Experience developing editorial calendars, content workflows, content training programs, or similar deliverable
• An ideal candidate will have experience working in the financial services industry alongside commercial and news-editorial teams
• Strong knowledge of affiliate marketing
• 4+ years of proven track record in managing SEO projects from inception to completion for large-scale editorial teams. Strong and proven experience working with editorial teams
• Strong analytical skills to measure, manage, analyze and report on search & user KPIs
• Advanced knowledge and experience with using platforms and tools like Google Search Console, Google Analytics, SEMRush, Ahrefs, DeepCrawl, Screaming Frog, & Google Data Studio
• Highly organized, with strong attention to detail
• Comfortable managing your own projects and deliverables
• Good knowledge of HTML & CSS

BENEFITS

• Unlimited PTO
• Competitive compensation package
• 100% fully remote anywhere in the US
• Benefits: health, 401K

RELATED LINKS: HTTPS://WWW.FORBES.COM/BETTING/

Additional Information

Forbes Marketplace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

#LI-REMOTE #LI-NM1

Forbes Marketplace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.