GAMURS · ROBLOX NETWORK
Product Manager, Roblox Network
Remote · Full-time · Product
GAMURS is building the world's best network for gaming and fandom communities to connect, discover, and belong. Our Roblox Network is one of our biggest growth opportunities: Roblox is the largest gaming platform in the world, and our Roblox content already reaches 6 million players a month, backed by a newsletter 115,000 readers strong.
The new products we've built to turn that reach into a captured audience are seeing real growth — and we're looking for a Product Manager to take them to the next level.
The Roblox Network is GAMURS' collection of products for Roblox players — the sites, tools, newsletters, and apps that reach millions of players a month. You'll own the product roadmap for that network — the on-site tools, the conversion experience, and developing the BloxInformer companion app — and drive them toward a single north-star metric: owned audience.
Owned audience is the foundation for the next step — a subscription layer for our most engaged players — and you'll help shape what people will pay for and how that offer converts.
This is a hands-on, high-ownership role for someone who loves turning a huge, borrowed audience into recurring product users. You'll report to the CCO and help set the near-term roadmap while executing it week to week.
Own the roadmap and audiences for the Roblox Network's tools, website conversion surfaces, and the BloxInformer app — from target audience to problem definition through launch and iteration.
Drive owned-user growth. Design, ship, and A/B-test the email and account capture experiences (modals, metered gates, tool sign-ups) that convert one-time visitors into subscribers.
Lay the groundwork for subscription revenue. Identify which tools and features are worth paying for, test premium tiers and paywall placement, and build the free-to-paid funnel that turns engaged users into recurring revenue.
Ship high-repeat player tools — calculators, codes finders, guides, and companion features — that users come back to and that funnel them into accounts.
Build the BloxInformer companion app , starting from a focused Codes Hunter MVP and layering in guides, tools, and more over time.
Coordinate across the team — content, SEO, newsletter, and engineering — so the roadmap moves as one, and write the PRDs and specs that keep everyone aligned.
Talk to players. Bring real user insight into the product through feedback, usability signals, and community listening.
2–4+ years in product management shipping consumer web and/or mobile products, ideally in media, gaming, or high-traffic content businesses.
A track record of growth and conversion work — you have run experiments, refined points along a marketing funnel, and can point to metrics you improved.
Strong analytical instincts — comfortable in analytics tools, defining events, and reasoning about capture rate, retention, conversion-to-paid, and LTV.
Excellent execution — you write clear PRDs, prioritize aggressively, and keep a small cross-functional team moving fast.
Fluency with modern tooling and AI — you use AI to move faster and are excited to build AI-powered features.
A roll-up-your-sleeves builder — you don't hand everything to engineers. You step in to build mockups, prototype, and ship small changes yourself when it moves things faster.
Genuine interest in Roblox, gaming, and the communities around them — you understand (or are eager to learn) how players actually behave.
Experience with subscription or freemium products and recurring-revenue models.
Familiarity with SEO-driven content businesses and how organic traffic converts.
Having shipped a mobile app or browser extension from zero to launch.