GTM expert for Organic Backlinking and Citation

Uniqcli

GTM expert for Organic Backlinking and Citation

New York, NY
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    401(k) matching

    Employee discounts

    Health insurance

    Paid time off

    Training & development

    About Uniqcli

    Uniqcli is a full-stack digital, IT, and R&D company that partners with brands across industries — from defense and aerospace to SaaS, consumer goods, and healthcare — delivering data-driven growth and scalable digital infrastructure.

    We’re expanding our marketing operations team and are looking for a GTM & Organic Backlink Specialist to help our clients strengthen their domain authority, improve SEO rankings, and drive long-term organic growth.

    Role Overview

    As a GTM & Organic Backlink Specialist, you will be assigned to one client exclusively — becoming their organic growth partner. You’ll be responsible for developing and executing white-hat backlinking, citation building, and outreach campaigns that strengthen authority and improve SERP performance.

    You’ll collaborate with content strategists and GTM (Go-To-Market) teams to identify authority-building opportunities and ensure all links and citations contribute to measurable growth in domain metrics.

    Key Responsibilities

    Develop and execute organic backlinking strategies focused on quality, relevance, and domain authority.

    Conduct manual outreach to relevant publishers, blogs, directories, and high-authority websites.

    Build local and niche citations to improve domain trust and geographic visibility.

    Track and report on Domain Authority (DA), Domain Rating (DR), and backlink quality metrics weekly.

    Coordinate with content, SEO, and GTM teams to align backlink efforts with campaign goals.

    Manage guest posting and link exchange partnerships ethically (no spammy or PBN links).

    Research competitors’ backlink profiles to identify growth opportunities.

    Ensure compliance with Google’s link-building and webmaster guidelines.

    Requirements

    2+ years of experience in SEO backlinking, link outreach, or citation management.

    Proven track record in improving DA/DR and organic keyword growth.

    Strong understanding of Google Search Console, Ahrefs, Moz, SEMrush, or similar tools.

    Excellent communication and outreach writing skills.

    Ability to handle multiple outreach pipelines and maintain quality relationships.

    Self-starter who can independently manage projects for a single client account.

    Preferred Skills

    Experience with local SEO and Google Business Profile optimization.

    Familiarity with B2B SaaS or enterprise-level backlinking strategies.

    Knowledge of GTM (Go-To-Market) frameworks and how backlinks contribute to broader funnel growth.

    This is a remote position.