General Manager (Property Management)

512Financial

General Manager (Property Management)

Washington, DC
Full Time
Paid
  • Responsibilities

    Are you a dynamic leader who thrives in fast-paced environments, loves building high-performing teams, and knows how to turn prospects into residents? We’re looking for a General Manager to champion sales, marketing, and operations for a thriving student housing community, someone who brings energy, strategy, and a best-in-class customer experience mindset.

    If you’re motivated by hitting occupancy goals, crafting memorable brand moments, and developing top-tier leasing teams, this is your opportunity to make a major impact.

    What You’ll Do:

    Drive Leasing Success:

    • Own occupancy and revenue goals with a strategic, data-driven approach
    • Lead and mentor the on-site team to deliver consistent five-star service
    • Conduct engaging tours, follow up with prospects, and guide them through the leasing process
    • Train and coach the leasing team on sales, follow-up, touring standards, and fair housing compliance
    • Develop daily/weekly/monthly leasing strategies that anticipate objections and maximize conversions
    • Maintain accurate systems for leads, applications, and lease statuses
    Build the Brand + Lead Marketing Initiatives:
    • Create and execute marketing and leasing campaigns that stand out in the student housing market
    • Develop annual marketing plans and budgets—and adjust throughout the year based on results
    • Represent the community at key events and build partnerships with student organizations, Greek life, academic groups, and local businesses
    • Strengthen brand awareness through outreach, social presence, and relationship building
    Operational & Administrative Leadership:
    • Ensure clean, accurate file management and system audits
    • Manage operating and marketing budgets
    • Deliver timely reporting with analysis and recommendations to the leadership team.
    Lead & Develop Your Team:
    • Recruit, train, coach, and motivate on-site staff
    • Conduct performance reviews, resolve issues, and create a collaborative, high performance culture
    • Support career development and empower your team to exceed goals

    What We’re Looking For:

    • Bachelor’s degree or equivalent student housing experience
    • At least 3 years of successful experience in managing the leasing process for a large property
    • Previous General Manager experience in student housing preferred
    • Experience with Entrata or similar property management software
    • Background in operating or stabilizing student housing communities

    Key Strengths for Success:

    • Exceptional verbal and written communication
    • Strong relationship-building skills across the student and local business community
    • Creative marketing instincts and data-driven decision-making
    • Ability to lead with confidence, clarity, and positive energy
    • Tech-savvy with proficiency across common office platforms

    Why You’ll Love This Role:

    You’ll have the opportunity to grow a brand, develop a winning team, and shape the resident experience from day one. If you're ready to think big, lead boldly, and bring fresh ideas to a high-impact role, we want to meet you.

    If building relationships, elevating service, and coaching a passionate team excite you, this role is the perfect next chapter. We invite you to apply and join us in making a difference every day.

  • Compensation
    $90,000 per year