Benefits:

401(k)

Bonus based on performance

Competitive salary

Free uniforms

Health insurance

Opportunity for advancement

Paid time off

Training & development

General Sales Manager – Roofing & Home Services

📍 Based in Fresno, CA (Travel Required) 🕒 Full-Time | 45–50 Hours Per Week 💼 Salary + Performance Bonuses + Benefits

About the Company

We are a fast-growing, stable home service company specializing in residential and commercial roofing, including roof replacement, restoration, and roof rejuvenation systems such as RoofMaxx.

Our territory stretches from Bakersfield to San Francisco, and we are actively expanding. We are building a high-performance sales organization and are seeking a strong leader to help us scale.

This is not a corporate desk job — this is a leadership role for someone who wants to build, coach, and drive results.

There is strong upward mobility for the right candidate.

Position Overview

The General Sales Manager (GSM) will lead, train, develop, and hold accountable a growing sales team across Central and Northern California.

This individual must have:

Proven sales management experience

Strong KPI accountability leadership

The ability to recruit, train, and develop closers

Experience in roofing, HVAC, solar, or in-home sales

The ability to personally run appointments when needed

You must be a leader who can sell, coach, and drive performance.

Core Responsibilities

Leadership & Management

Oversee and manage a regional sales team from Bakersfield to San Francisco

Develop and maintain KPI tracking systems

Conduct weekly sales meetings and training sessions

Ride along with reps for coaching and development

Recruit, interview, and onboard new sales representatives

Build a high-performance culture focused on accountability and growth

Sales Performance & Growth

Improve close rates, revenue per rep, and pipeline management

Help implement sales systems and processes

Maintain consistent follow-up discipline

Drive revenue growth across roofing and RoofMaxx product lines

Step in and run appointments when needed

Operational Involvement

Work closely with ownership on forecasting and revenue planning

Assist with compensation structure and incentive planning

Help align sales with operations to ensure customer satisfaction

Maintain CRM accuracy and reporting

Qualifications

Required:

3+ years of sales management experience

Experience in roofing, HVAC, solar, or home improvement sales

Proven ability to lead and scale a sales team

Strong understanding of KPIs, metrics, and accountability systems

Ability to travel within assigned territory

Based in or willing to relocate to Fresno, CA

Valid driver’s license

Preferred:

Roofing or restoration sales leadership

Solar sales management experience

Experience managing remote or regional teams

CRM management experience

Compensation & Benefits

Competitive Base Salary

Performance Bonuses (team revenue + profit-based incentives)

Health Insurance Options

Company Vehicle or Vehicle Allowance

Gas Card

Phone & Technology Provided

Paid Time Off

Advancement Opportunities

Expected Total Compensation: Competitive and performance-driven.

What We’re Looking For

We want a leader who:

Can command a room

Can hold reps accountable without losing culture

Understands in-home sales psychology

Knows how to build structure, not just “motivate”

Can personally close deals if needed

Wants to grow with a long-term company

This is a stable, growth-oriented organization with real opportunity for upward movement.

Growth Path

This role has room to grow into:

Regional Director of Sales

VP of Sales

Equity/Performance-Based Leadership Roles

We are building something long-term and are looking for someone who wants to build with us.