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Digital PR Specialist

Go Fish Digital

Digital PR Specialist

National
Full Time
Paid
  • Responsibilities

    Do you love a good story? How about a good pitch? Does earned media coverage give you the good kind of goosebumps? If you answered yes to any of these questions, then please, keep reading.

    We need a Digital PR Specialist who is highly motivated, innovative, versatile, and comfortable pitching and working with the media. This person should thrive off of earning backlinks on top-tier sites that will elevate our client's online presence, visibility, and impact. 

    You will have ample opportunity to work cross-functionally with other departments, including Client Success, Search Engine Optimization, Development, and Design. You work well under pressure, find creative solutions, wear multiple hats, and love telling data-driven stories.

    YOU WILL:

    • NEWS JUNKY. Monitor news and proactively pitch new stories and research online channels for subjects and trending news stories.
    • PITCH. Pitch content generated by our team to mid-tier bloggers and high-end press for the primary purpose of generating visibility through SEO and have a firm grasp on writing effective titles for the press.
    • CREATE. Generate creative ideas and media lists to develop relationships and pitch to journalists and bloggers.
    • COMMUNICATE. Present a campaign in an understandable way, share it, and explain it to the rest of the team, journalists, and our clients.
    • COLLABORATE. Cross functionally with research, creative, design, and SEO to execute Digital PR strategies.
    • INNOVATE. Love what you do, want to make a difference in your creative industry, and do what it takes to grow the online presence of our clients.

    YOU SHOULD HAVE SOME OR ALL OF THE FOLLOWING ATTRIBUTES:

    • Minimum of 1-3 years relevant work or internship experience from the agency, client, or vendor side
    • Experience pitching and working with media
    • Familiarity with standard quantitative research methods and processes
    • Excellent Google Docs and Microsoft Office skills; especially Sheets (Excel) and Slides (PowerPoint)
    • Attention to detail with the ability to self-review work
    • Resourceful with a high level of initiative
    • Strong oral and written communication skills
    • Excellent organizational and time management skills
    • Ability to multi-task three to six projects simultaneously
    • The capability to brainstorm and be part of technical and creative teams

    WORK LOCATION

    Our office is located in downtown Raleigh, NC. We offer a flexible, hybrid work schedule, so you'll be able to work from home, a coffee shop, or, if you are local to Raleigh, meet with your team in person at our Raleigh office. 

    We are open to remote work in the U.S. (preferably EST) for the right candidate.

    BENEFITS & CULTURE

    Go Fish Digital offers excellent health care benefits (with a significant portion paid by the company) and a flexible, balanced work schedule. With our trusting and relaxed work culture comes responsibility, so you'll need to be the type of worker disciplined enough to get things done without someone watching over your shoulder. We are looking for someone to bring great ideas to the table and to work above and beyond our core hours of 8:00 to 4:00 each day when needed.

    Go Fish Digital is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. When our team members can be their authentic selves at work, our community becomes more confident, creative, and productive.

    INSTRUCTIONS FOR APPLYING

    In addition to your resume, you must write a custom one-page cover letter and include your salary requirements. If the website you're using to apply doesn't allow you to attach a separate cover letter, combine it with your resume into a single document. This is extremely important, as you will not be considered without a cover letter. This ensures you can follow directions and have read all the way down to here. ☺

    We'll read your cover letter first, so really personalize it and let it showcase your personality and strengths. This should not be a stiff, boilerplate piece of writing. Be real, be yourself, and make us want to learn more about you. Stand out from the crowd!

    (Seriously, we eliminate any applicant who doesn't follow these cover letter instructions. Don't skip it.)