The Jr. Public Relations Specialist will support the Goldfish Swim School Franchising Marketing Team’s communications, public relations and partnership efforts in a variety of administrative and project management tasks.
About Goldfish Swim School: Goldfish Franchising the leading learn-to-swim franchise with swim school facilities for kids ages 4 months to 12 years. Our proven confidence-building curriculum promotes a love of swimming and teaches children to be safer in and around the water.
We don’t just have a mission, we live and work by our competencies, core values, and the desire to maintain a “get it” mentality, a “want it” attitude and the “capacity” to learn and grow professionally and personally.
Values-based Competencies: The right candidate will demonstrate and foster the following core values and behaviors during all interactions with employees, vendors, and other business partners. Core values are the key behaviors that determine our decision-making at Goldfish.
Goldfish Core Values:
We go above and beyond with every detail to create a GOLDEN EXPERIENCE!
We believe in nurturing a culture that provides WOW! CUSTOMER SERVICE.
We do the right things, make the right decisions & treat people with INTEGRITY, COMPASSION, & TRUST.
We meet and exceed expectations so you see EXTRAORDINARY RESULTS.
We make a big deal about life’s accomplishments by remembering to CELEBRATE!
Core Competencies “GWC”:
“G” – Must demonstrate and have a “get-it” mentality; clearly understands his/her key accountabilities; confident as a subject matter expert in his/her job.
“W” – Demonstrates a “want-it” attitude; accepts challenges; asks, “what can I do to help?” demonstrates a high-level of drive and energy for his/her job and success of others.
“C” – Demonstrates the capacity to perform desired job expectations; ability to grow and “stretch” in position as the needs of the business changes and evolves.
Team Player Competencies:
Humble – More concerned with the success of the team than getting credit for his/her contributions.
Hungry – Desire to work hard and do what is necessary to help the team succeed.
Smart – Have common sense about people, good judgment and intuition of group dynamics.
Primary Responsibilities:
Assist in daily public relations efforts and activities, including but not limited to, campaign ideation and execution, media monitoring and reporting, documentation and project management.
Support brand’s copywriting and copyediting needs, including proofreading internal and external communication for the Franchise Team, providing copywriting support to the internal creative agency, and reviewing brand content, including press releases, media pitches, social media content calendar and blogs for grammatical and brand-tone accuracy.
Assist with development of the brand's influencer marketing program, working closely with the Social Media Team for outreach, campaign support and partnership agreements.
Provide support and coverage as needed for the Marketing Team.
Aid in day-to-day communication and support of brand’s ambassadors.
Collaborate with internal subject matter experts to solve problems and complete projects
Additional tasks and assignments as needed
Desired Skills and Abilities:
Bachelor’s degree in marketing, communications, public relations or related field
Minimum of 2 years of proven experience in the communications space
Experience and knowledge in copywriting, proofreading and editing
Ability to manage multiple projects and meet deadlines on time
Strong attention to detail and excellent organizational skills
Ability to collaborate with a team, while working independently in a hybrid work environment
Comfortable working with G-Suite programs in an Apple iOS environment
Proven project management experience with Asana or similar project management platform
Ability to work in a high-energy, fast paced environment with diplomacy, flexibility and grace under pressure
Dedication to continuous development, learning and improvement
<p style="font-size: 10pt;text-align: center;"><em>Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.</em></p>