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Director of Marketing

Gold's Gym - SoCal

Director of Marketing

Northridge, CA
Full Time
Paid
  • Responsibilities

    Founded in 1988 Gold's Gym SoCal is a mission-driven, family-owned, and operate business that is dedicated to providing facilities, programs, and staff that motivate, support, and lead every member in their pursuit of a healthy, productive, and enjoyable life.

    Do you or someone you know have a strong & varied marketing management background, have a passion for the health & wellness industry, and residing in the Greater Los Angeles area?

    Gold’s Gym, the most trusted name in fitness, is seeking to grow our marketing department in Southern California. This is an excellent opportunity for an organized, high-energy, efficient individual with both digital/traditional marketing and design/content creation experience to join our fast-paced environment.

    This position requires a Marketing Director with strong project management skills who is ready to learn and grow Gold’s Gym Southern California digital footprint. This role requires a high level of creativity, storytelling capabilities, attention to detail, lead generation/management skills, and digital communication skills. Why is it great to work here?Gold’s Gym SoCal is growing fast and looking for a strong Marketing Director, like you, to help us provide world-class service to our clubs and members by utilizing in-depth knowledge of company products and programs to attract members with creativity and excitement. We’ll challenge your skills, talents, and abilities and reward your every success. Here are just some of the benefits you will get by being a Gold’s Gym SoCal employee:

    Work in a fun environment with great people

    Free gym membership

    Monthly free personal training

    Cell phone reimbursement

    Company retail discounts

    Great medical, dental, and vision benefits packages

    Aflac Options

    401K

    Opportunities to grow within the company

    And so much more......

    What sets us apart from the rest?

    Dedication to our staff and member's success goals.

    Ability to provide results in every challenge

    Integrity which creates life-long relationships

    Passion for people in the communities we serve

    Pride in what we do and who we are

    Leadership development

    Excellence in execution

    But most of all…. we are more than a gym; we are a family!!

    Who we are looking for:We are looking for an inspirational leader and a driven content contributor. The ideal candidate will be extremely self-motivated and able to prioritize multiple requests in a fast-paced environment. The ideal candidate will be responsible for leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.

    There are some must-haves:

    Minimum 7-10 years of Marketing/Promotions/Advertising experience. With at least 2-3 years (client-side or agency) in the regional multi-unit chain arena.

    Experience developing, executing, and tracking marketing plans and competitive response activities.

    Creative problem solver.

    Strong business analytics.

    Budget Management experience.

    Some exposure and/or experience working with direct mail segmentation and/or basic electronic media planning.

    Self-starter with a “run-thru-walls” mentality; results-oriented disposition.

    Excellent time management, project coordination and job follow-through skills.

    Attention to detail; able to manage several projects simultaneously (good multi-tasking).

    Ability to interface with employees and partners at all levels; Team-oriented.

    Strong computer skills preferred: Mac and PC, Adobe Acrobat, Office, Quark

    Strong skills with digital platforms such as Tick Tok, IG, Snapchat, and others

    Strong written and oral communication skills.

    ASK YOURSELF IF YOU HAVE WHAT IT TAKES….. COME BE APART OF THE FAMILY LEGACY TODAY!

    Gold’s Gym SoCal provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, or genetics