About GNO Partners
GNO Partners was founded by Gal and Ouriel, who built two successful Amazon brands from scratch to an almost 8-figure exit.
We help Amazon sellers scale profitably by implementing the same systems we used to grow and exit our own brands. In just the past 3 years, we've worked with over 350 Amazon brands and are actively partnered with more than 200 clients.
We're not a Done-For-You agency. We're a consulting firm with a Done-With-You service model—combining our expertise, systems, and tools with the seller's team to maximize profitability and build long-term operational control.
We're scaling fast and looking for an A-player to take full ownership of our outbound email strategy.
Real Ownership – You'll lead strategy, copy, segmentation, personalization, and innovation across all outbound email flows.
****Strong Product-Market Fit – Our offer is cold-friendly and resonates well with our target market. Amazon sellers need help, and our unique model stands out. We're already generating strong results from email outbound efforts consistently, driven by high-volume, customized cold email campaigns that consistently convert.
Team Already in Place – You'll be stepping into a working system with an experienced Email Manager, VAs, and Lead Generation Specialists already handling execution, deliverability, and tools setup. Your focus is strategy, testing, angles, and scale.
****Growth-Driven Culture – We reward results, speed, and smart execution. Everyone here moves fast and plays to win. For the right hire, we offer competitive pay with room to grow—and additional upside tied to performance and improved results.
We're hiring a Head of Email (And LinkediOutreach Strategy to take our cold outbound engine from good to world-class.
You'll be responsible for developing and optimizing our entire outbound strategy. This includes testing messaging angles, building advanced audience segments, launching new personalization tactics (potentially AI-powered ones), and developing creative multichannel approaches (email, LinkedIn, Looms, etc.).
You'll collaborate daily with our in-house Email Manager, who handles infrastructure, deliverability, tools, and execution—so you can focus on strategy, creative testing, and scaling what works. You'll also work closely with Gal, the founder of GNO, to brainstorm how to improve results.
Own and optimize outbound cold email strategy.
Lead copywriting, subject line testing, angle development, and A/B experimentation
Build advanced audience segmentation strategies based on niche, performance, and ICP
Brainstorm and implement personalization tactics (manual + AI), video integrations, and other creative plays to increase reply and booking rates
Collaborate daily and weekly with our Email Manager on improving deliverability, inbox rotation, and backend infrastructure
Coordinate with SDRs and list specialists to ensure campaigns are aligned with lead quality and sales targeting
Analyze campaign performance and continuously improve conversion metrics across every step of the funnel
Lead weekly brainstorms to drive innovation across messaging, channels, and campaign structure
3+ years of hands-on experience leading cold email campaigns for B2B (ideally at an eCom/Amazon/Marketing Agency)
Proven experience writing cold emails and building multi-step, multi-touch outbound campaigns
Deep knowledge of audience segmentation, copy testing, and personalization techniques (manual + AI-based)
Experience with Instantly and Smartlead tools.
Strong strategic and analytical mindset—you know what moves the needle and how to optimize for output
Familiar with technical setup (SPF/DKIM/DMARC, warming, rotation) and able to collaborate on backend strategy (but not required to manage execution)
Excellent written English and communication skills
Basic knowledge of the Amazon FBA space is required – You should be familiar with how the business works, the common pain points sellers face, etc.
Bonus: experience targeting Amazon sellers or eCommerce brands
Open + reply rates by sequence and persona
Cost per qualified booked meeting from cold email
Booked calls per week across email channels
Conversion % from reply → meeting
Scale, efficiency, and creativity of the outbound system
Open + reply rates by sequence and persona
Cost per qualified booked meeting from cold email
Booked calls per week across email channels
Conversion % from reply → meeting
Scale, efficiency, and creativity of the outbound system
Overall output and performance of the Email / LinkedIn outbound funnels, with a focus on scaling volume