Healthcare Marketer / Community Outreach Specialist
Benefits:
Your Effort = Your Income
Uncapped Potential
Monthly Bonus Eligibility
Ground Floor Opportunity
Entrepreneurial Environment
Bonus based on performance
Competitive salary
Flexible schedule
Opportunity for advancement
Paid time off
Training & development
Healthcare Marketer / Community Outreach Specialist
In-Field & Hybrid (Must reside in NC)
About Executive Home Care of Wake Forest
Expanding across the vibrant Triangle region, Executive Home Care of Wake Forest is more than a care agency—we’re partners in people’s lives. We bring comfort, consistency, and compassion into the homes of our clients and their families. We’re building a mission-driven, locally-rooted team that is passionate about reimagining how home care connects to the community.
About This Role
We’re looking for a dynamic, passionate, and driven Healthcare Marketer / Community Outreach Specialist who is not only great at building professional relationships but thrives on making a real difference. Your influence and ideas won’t just be welcomed, they’ll be foundational.
This isn’t traditional sales—it’s about connection, credibility, and community impact. You’ll help families find trusted care during some of the most vulnerable moments in their lives, and you’ll do it by being present, building trust, and creating visibility for our services across the region.
What You’ll Be Doing
Build, nurture, and grow referral relationships with healthcare professionals, discharge planners, social workers, elder law attorneys, senior living communities, and more
Host and coordinate community events, workshops, and info sessions to spread awareness and engage prospects
Represent the agency in local networking groups, professional circles, and industry events
Manage and grow our digital presence (social media, newsletters, etc.) to attract both clients and referral partners
Track leads, follow up promptly, and guide families through the intake process with empathy and clarity
Drive growth through innovative outreach strategies while staying rooted in our mission and values
Who You Are (The Superstar We’re Seeking)
A natural connector—personable, confident, and emotionally intelligent
Self-motivated, coachable, and enthusiastic about taking initiative
Professional and polished, but approachable and authentic
Compassionate about the needs of all individuals, older adults, and their families
Comfortable using technology (CRM, social media, digital tools) to engage and convert leads
Someone who sees challenges as opportunities and is excited to help build something that brings change.
Qualifications / Desired Experience
2+ years in marketing, outreach, business development, or sales—preferably in healthcare, home care, or senior services
Proven ability to meet or exceed weekly and monthly referral and lead generation targets to drive client conversion
Excellent verbal and written communication skills
Proven ability to build and maintain professional relationships
Valid NC driver’s license with the ability to travel locally across the Triangle area
Social media savvy (Instagram, Facebook, LinkedIn, Canva, a plus)
Bilingual or multilingual (a plus, not required)
Compensation & Rewards
At Executive Home Care of Wake Forest, we offer a competitive, growth-minded compensation structure. This role includes a base hourly rate combined with a performance-based incentive plan tied to referral generation, lead conversion, and community engagement outcomes.
While initial compensation is structured hourly, successful candidates will have the opportunity for performance reviews at 90 days and periodically thereafter, with a clear career track toward a salaried leadership role. We are committed to recognizing and rewarding contributions that drive our mission forward and building future executive leaders from within our team.
Important Note on Employment Eligibility All applicants must be authorized to work in the United States on a permanent basis.
How to Apply
If you’re ready to combine purpose with performance, heart with hustle, and community with career, we want to hear from you. Even if you don’t meet every single qualification, if this sounds like your calling—apply anyway.
Flexible work from home options available.