Job Description

Digital Marketing Manager

Marketing & Communications Team

ABOUT HINT HEALTH Based in San Francisco and backed by top Silicon Valley investors, Hint Health is on a mission to fix the broken U.S. healthcare system by fundamentally changing the way that healthcare is delivered and paid for—starting with primary care.

Hint’s industry-leading membership management and billing platform gives forward-thinking healthcare providers the freedom to operate outside the inefficient insurance-based status quo by offering unlimited primary care services through affordable direct-to-consumer and direct-to-employer membership plans. This subscription-based model—known as Direct Primary Care (or DPC)—results in higher doctor and patient satisfaction, lower healthcare costs, and improved health outcomes.

MORE TO LOVE ABOUT HINT

• Unlimited paid time off
• Flexible working hours & WFH policy
• Generous new parent leave
• Direct primary care membership stipend
• Sponsored continuing education program
• Mission-driven company with highly satisfied customers (+80 NPS)
• ”Best Companies for Women to Advance 2020” by Parity.org

THE ROLE We’re looking for an experienced and versatile Digital Marketing Manager to help us grow our leadership position in the market. As a key member of our Marketing & Communications team, you’ll be responsible for driving customer acquisition using the latest digital tools and strategies. 

LOCATION

• 100% WFH to start
• San Francisco office after COVID-19 restrictions are lifted

KEY RESPONSIBILITIES

• Manage all aspects of our hint.com website and blog including infrastructure, design, content, reporting, and CRM integration, continuously improving upon SEO rankings and key website metrics
• Collaborate with our Analytics and Sales teams to enable end-to-end visitor tracking, reporting and attribution, and lead hand-off
• Partner with Marketing, Sales, Product and Customer Success teams to scope, define, and implement digital customer acquisition and retention best practices
• Partner with Sales to develop nurture paths for prospects and leads
• Implement rapid development, test, and iteration processes and tools to optimize the customer conversion funnel
• Contribute to copy for Hint’s website, emails, ads, posts, and blog articles

ABOUT YOU

• At least 2 years of experience in a digital marketing or similar role
• Demonstrated passion for optimizing funnels, journeys, subject lines, layouts, ad copy, etc.—all with the goal of increasing open rates, CTR, CVR and MQLs.
• Proficiency with marketing automation software (required); Hubspot experience (preferred)
• Experience implementing and maintaining the latest website tracking & analytics best practices
• Attention to detail with a high standard for creative excellence (required); proficiency with Figma, Adobe Creative Suite, or other design tools (preferred)
• Strong written communication skills with excellent grammar and spelling
• Treat colleagues with empathy, kindness, and respect and approach cross-functional projects with a collaborative mindset

Hint has taken the Parity Pledge and is committed to racial and gender parity. Furthermore, members of historically marginalized groups—including people of color, immigrants, members of the LGBT community, and veterans—are encouraged to apply.

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