The Luxury Bed Collection (TLBC) is the premier destination across the United States for luxury mattresses and sleep accessories. With a proud presence in three bustling cities, our showrooms are sanctuaries of sleep, offering products from globally acclaimed brands alongside expert advice to curate the ideal sleep environment. Our mission transcends mere commerce; we are dedicated to transforming lives through the power of sleep. This commitment is mirrored in the passion and dedication of our team members, who strive to deliver unparalleled service. At TLBC, we celebrate service excellence, champion sustainability, and are on a continuous journey of growth and improvement.
Role Overview:
We are seeking a dynamic Marketing Specialist to join our team. This role is pivotal in enhancing TLBC's brand presence and driving our marketing efforts across various channels. The ideal candidate will be a creative and strategic thinker with a passion for storytelling and a keen eye for detail.
Key Responsibilities:
Print Marketing: Oversee the creative process, including copy, design, and layout of ads. Manage QR codes, landing pages, and ensure brand consistency.
Rain Campaigns: Develop and execute campaigns, from opportunity identification to content creation, tracking, and analytics.
Digital Marketing: Manage Google AdWords, ensuring alignment with our brand voice and objectives.
Website Management: Regularly update product pages, promotions, and images. Oversee IT-related aspects to ensure a seamless user experience.
Social Media: Generate engaging content, manage scheduling, and perform photography editing. Maintain a consistent brand voice across platforms.
Video Production: Coordinate with vendors for content creation and digital distribution.
Partnership Management: Liaise with external contractors and partners, including PR firms, SEO experts, content writers, and influencers.
Analytics: Utilize tools like G4 Analytics and Call Rail to monitor consumer behavior and traffic. Track and manage marketing budgets and KPIs.
Event Planning and Sponsorships: Organize company sponsorships and events, ensuring they align with our brand values and marketing goals.
Donation Management: Handle our donation programs' research, communication, and submission process.
Qualifications:
Bachelor’s degree in Marketing or a related field.
3-5 years of experience in marketing, with a strong background in both digital and print media.
Proven track record of managing social media platforms, website content, and digital campaigns.
Experience in event planning, media negotiations, and working with vendors.
Strong analytical skills, with experience in tracking KPIs and marketing goals.
Excellent communication and organizational skills.
A passion for sustainability and a commitment to service excellence.
What We Offer:
\- Competitive compensation package of $60-70k/yr (depending on experience)
\- Comprehensive Health/Dental/Vision Benefits
\- PTO and 401(k) Plan with matching contributions
\- The opportunity to work with a growing brand that values innovation, excellence and sustainability.
\- Opportunities for professional growth and development.
If you are passionate about marketing and excited about growing with The Luxury Bed Collection, we would love to hear from you. Join us in our journey to transform lives, one sleep at a time.