Home Health Care Business Development Client Advocate Representative
Benefits:
401(k)
Bonus based on performance
Competitive salary
Generations Home Care LLC
HOME HEALTH CARE BUSINESS DEVELOPMENT/CLIENT ADVOCATE REPRESENTATIVE
Position Summary
Generations Home Care LLC is a non-medical in-home care and support services agency. We provide private pay, private long-term care and Veteran services. We are looking for a Home Health Care Business Development Representative. This position is responsible for building and maintaining relationships with healthcare professionals, referral sources, and community partners to promote the company’s in-home care and support services. This role also serves as a compassionate liaison for our clients and families-guiding them through care options, explaining services, and ensuring a smooth, supportive transition into a customized in-home care plan. This position also helps mentor, coach and train caregivers within the home setting to deliver the highest quality care and supports.
The ideal candidate combines strong sales and marketing skills with deep empathy, exceptional communication abilities, and a passion for serving clients and families during challenging times.
Key Responsibilities:
Develop and execute strategic marketing and referral development plans to grow our in-home care census.
Establish and nurture relationships with physicians, hospital discharge planners, skilled nursing facilities, assisted living communities, and other referral sources.
Conduct professional presentations, in-services, and community outreach events to promote services.
Track and report on referral activity, market trends, and business development metrics.
On-call responsibilities for clients and rotating weekend on-call schedule shared with scheduler.
Most be able to work in a team environment.
Client Advocacy & Support:
Serve as the first point of contact for prospective clients and families, explaining our services and conducting initial in-home care assessments.
Provide education and emotion support to help clients and their families make informed care decisions.
Coordinate with our scheduler and caregiver teams to ensure timely start of care dates and seamless service delivery.
Advocate for client’s needs and educate about skilled services like home health, palliative and hospice to ensure they have the best care plan between non-medical and skilled.
Qualifications:
Bachelor’s degree in marketing, healthcare administration, social work, or related field preferred (or equivalent experience).
Minimum 2 years of experience in healthcare sales, hospice, home health, or in-home care.
Proven track record in business development, sales growth, or referral generations.
Prior experience in patient advocacy, case management, care liaison or care coordination a must.
Bring to our agency existing referral partners in the health care field is a plus.
Skills & Attributes:
Strong interpersonal, presentation, and relationship building skills
Ability to approach sensitive conversations with compassion, respect, and professionalism.
Self-motivated with strong organizational and time management skills.
Reliable transportation and ability to travel within Maricopa County territory.
Work Environment & Physical Requirements:
· Regular travel to referral sources, client homes, and community events.
· Occasional evening or weekend events as required.
· Ability to sit, stand, and drive for extended periods.
Benefits:
· Remote work
· 401K
· Accrued Sick Pay
· Mileage Reimbursement
· Bonus Program
Flexible work from home options available.
Member businesses are independently owned and operated. Your application will go directly to the member business, and all hiring decisions will be made by the management of that business. All inquiries about employment at these businesses should be made directly to the business location, and not to Home Care Association of America.