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Marketing Communications Administrator

Hoodo

Marketing Communications Administrator

Minneapolis, MN
Full Time
Paid
  • Responsibilities

    Objective: responsible for the buildout and spearheading two integrated marketing communication programs for one portfolio in CSD at 3M

    Job Description

    • Develops the overall Communication strategy and plan to include creating
    • and delivery of internal and external communications, messages, and supporting materials.
    • Develops communications materials for targeted audience segments, including all levels of 3M leaders, employees, and customers.
    • Organizes and conducts communication activities including target audience research, designing/executing creative cross-media tactics (e.g.: web, video, blogs, virtual events, events/campaigns) engaging and inspiring employees around critical business initiatives.
    • Manages and collaborates with Marketing Agency to execute projects.
    • Builds communication plans including goals, target audience segmentation, program branding, and communication tactics to support the overall change management efforts.
    • Implements communication plans that support the achievement of goals and
    • strategic direction. This includes the development of messaging, presentations, and program communications that concisely and compellingly address business and organizational needs.
    • Partners cross-functionally with colleagues to ensure alignment of program communication execution.
    • Gathers and reports on metrics to show engagement and reach of specific vehicles or campaigns.
    • Develops materials and engages internal stakeholders to align and deliver communications and best practices
    • Assists in the execution and monitoring of the given Communication Strategies
    • Enforces proper brand usage and ensures full brand compliance in materials (visual/verbal/written/image identity).

    To set you up for success in this role from day one, 3M is looking for candidates who must have the following qualifications:

    • Minimum of a Bachelor degree or higher from an accredited university is required.
    • 4+ years of Agency (account, strategy, digital or project role), or Corporate/Business Marketing Communications experience.
    • Additional qualifications that could help you succeed even further in this role include:
    • Bachelor’s degree or higher preferred in; Marketing, Journalism,
    • Advertising, Public Relations, or Mass Communications from an accredited university.
    • Minimum of three (3) years of experience in a Marketing and Communications role.
    • Experience in creating marketing communication plans for global programs.
    • Demonstrated ability to translate a strategic plan into the execution of a detailed, tactical Communication Plan.
    • Strong interpersonal and communication skills with the ability to persuade others in a cross-functional, matrix environment.
    • Customer/client-centric mindset combined with contagious enthusiasm, passion, and curiosity.
    • Superior time management and organizational skills and ability to meet deadlines.
    • Experience aligning messaging across individuals, organizations, and types of communications
    • Strong interpersonal, written and team collaboration skills.
    • Excellent writing skills, high-level of creativity, and the ability to think analytically.
    • Experience or in-depth knowledge of Microsoft products including PowerPoint, Excel, Word, Outlook, and Teams.
    • Experience working with marketing software such as Eloqua.
    • Ability to pull together a story and make it actionable.
    • Comfort with ambiguity.
    • Strong facilitation, presentation and communication skills.
    • Strong project and time management, organizational skills and ability to prioritize.
    • Strong attention to detail.