Job Description

Overview

We are seeking a high-performing Hospice Marketing / Business Development Representative to drive admissions and census growth throughout the Dallas–Fort Worth territory.

This role requires direct hospice marketing experience and a demonstrated history of generating consistent monthly admissions through hospital, skilled nursing facility, assisted living, and physician relationships. This is not a blended home health role. Hospice-specific marketing experience is mandatory.

We are targeting professionals who understand hospice eligibility, Medicare Conditions of Participation, and territory-based census strategy.

Responsibilities

• Develop and maintain strong referral relationships within assigned DFW territory.

• Generate consistent monthly hospice admissions aligned with established census goals.

• Conduct in-person outreach to hospitals, SNFs, ALFs, physician offices, and case managers.

• Educate referral partners on hospice eligibility criteria and Medicare guidelines.

• Analyze referral trends and territory performance to identify growth opportunities.

• Maintain accurate CRM documentation and report admissions metrics.

• Collaborate with clinical leadership to ensure smooth transitions of care.

• Represent the organization professionally in community and healthcare environments.

Qualifications

Required

• Minimum of 2–3 years of direct hospice marketing experience.

• Demonstrated history of generating 8–15+ hospice admissions per month.

• Strong working knowledge of hospice eligibility and Medicare Conditions of Participation.

• Proven ability to grow and maintain territory census.

• Excellent communication and relationship-building skills.

• Valid Texas driver’s license and reliable transportation.

Preferred

• Established referral relationships within DFW hospitals, SNFs, ALFs, and physician networks.

• Experience tracking production metrics within a CRM platform.

• Strong collaboration experience with interdisciplinary hospice teams.

Candidate Must Be Able to Provide

• Current or most recent marketing territory.

• Average monthly hospice admissions.

• Primary referral sources (Hospitals, SNFs, ALFs, Physicians, etc.).

• Explanation of individual contribution to census growth.

Additional Information

Compensation & Benefits

• Competitive base salary aligned with production history

• Performance-based bonus structure tied to admissions and census growth

• Full-time, permanent employment

• Comprehensive medical, dental, and vision insurance

• 401(k) with employer match

• Paid time off and paid family leave

• Mileage reimbursement for territory travel

Ideal For

This role is ideal for a proven hospice marketer in the DFW area who consistently produces admissions, maintains strong referral relationships, and is motivated by performance-based compensation tied directly to census growth.

Keywords

Hospice Marketing, Hospice Business Development, Hospice Sales Representative, Hospice Admissions Growth, DFW Hospice Jobs, Healthcare Sales Texas
#HospiceMarketing #HospiceSales #BusinessDevelopmentHealthcare #DFWJobs #TexasHealthcareSales #HospiceAdmissions