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Lead Generation Manager

IDIQ

Lead Generation Manager

Temecula, CA
Full Time
Paid
  • Responsibilities

    Job Description

    WHY COMMUTE WHEN YOU CAN WORK RIGHT IN BEAUTIFUL TEMECULA CA!

    IMMEDIATE OPENING AVAILABLE - PAID TRAINING – BONUS PROGRAM

    HEALTH BENEFITS + PAID HOLIDAYS + 401K MATCH + PAID TIME OFF (PTO) AND MORE

    ABOUT US:

    The Identity Intelligence Group known as IDIQ in Temecula is currently recruiting for an INBOUND LEAD GENERATION MANAGER.  IDIQ is a privately-owned company that has been in business since 2009.  We provide identity theft and credit reporting services to consumers nationwide under our brands such as IdentityIQ®, CreditScoreIQ® and MyScoreIQ®.   Our company is currently ranked in the top 5 in our industry and has been honored as a Top-10 Ranked Company by BestCompany.com, earned the 2019 Stevie Bronze Winner, and the Enterprise Security Top 10 Fraud and Breach Protection Solution Provider for 2019.  We have been recognized on TV, online, and radio by shows such as Modern Living with Kathy Ireland. To learn more about our flagship service visit our website at IDENTITYIQ.COM.    

    ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:

    IDIQ is currently building out our inbound marketing team, as we are experiencing a tremendous amount of growth and want to keep up with this trend. The INBOUND LEAD GENERATION MANAGER is a metrics-driven, goal-oriented individual that is fast on their feet and is passionate about impacting the bottom line. This is a high visibility position with a direct impact on revenue for the business. Duties may include but are not limited to the following:.

    • B2B inbound omni-channel lead generation and acquisition strategies and execution • Ownership and management of marketing automation system (SalesForce Marketing Cloud), including but not limited to, lead nurture, managing the marketing funnel, direct creation of microsites and landing pages • Strategic results-driven copywriting to attract prospects to the marketing funnel • Paid advertising, re-marketing + SEM strategy and execution, including, but not limited to, social media (especially LinkedIn), search and display • SEO optimization to increase organic traffic through targeted keywords (i.e. Ahref, Google Search Console) • Co-marketing (strategic marketing alliances), influencer marketing and thought leadership • Leveraging video content to increase inbound lead generation (not responsible for direct video creation, but may contribute to strategy and positioning) • Basic graphic design for landing pages, emails, and microsites (i.e. Canva, Sketch) • Comfortable with making calls to customers, when needed • Inbound lead generation reporting and analytics via in-house CRM and marketing automation system (SalesForce Marketing Cloud) • Expert market research abilities and competitive analysis • Ability to A/B test campaigns to optimize inbound lead generation (i.e. PageSense, Google Optimize)

    REQUIRED KNOWLEDGE AND SKILL: • 2-3 years of proven experience in successful lead generation and acquisition campaigns that directly impact business revenue required • 2-3 years of experience with Marketing Automation (SalesForce Marketing Cloud) and creating microsites and high-performing landing pages required • 2-3 years of Wordpress Experience required • Experience advertising content microsites required • 2-3 years of experience with CRM systems required • 2-3 years of experience with paid advertising, SEM and SEO for lead gen • Experience collaborating closely with sales teams required • Experience collaborating with content and creative marketing team required • Experience working in the finance tech space and/or credit industry a huge plus • Experience working with a subscription, SaaS business model a plus • Highly organized and able to prioritize under pressure and tight deadlines • Excellent project management skills • Experience working with Windows Outlook and Word, Advanced with Excel

    POSITION DETAILS:

    The annual salary range for the position starts at $60,000, plus a Management by Objective (MBO) Bonus plan. This is a full-time position, salaried, exempt (40+ hours/week).

    AAP/EEO STATEMENT: 

    Identity Intelligence Group, LLC dba IDIQ prohibits discrimination or harassment based on the following categories:  race, color, religion, religious creed (including religious dress and grooming practices), national origin, ancestry, citizenship, physical or mental disability,  medical condition (including cancer and genetic characteristics), genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender, gender identity, gender expression, age (40 years and over), sexual orientation, veteran and/or military status, protected medical leaves (requesting or approved for leave under the Family and Medical Leave Act or the California Family Rights Act), domestic violence victim status, political affiliation, and any other status protected by state or federal law. acted by email or phone with further information.  

    THIS POSITION IS ONSITE AT OUR TEMECULA OFFICE CENTER.  HOWEVER, DUE TO COVID-19, OUR COMPANY IS CURRENTLY WORKING REMOTELY. ONCE OUR LOCAL GOVERNMENT RE-OPENS, THIS POSITION WILL RESUME IN OUR TEMECULA OFFICE. WE ARE CURRENTLY ONLY CONSIDERING LOCAL HIRES FOR THIS POSITION AT THIS TIME. PM20

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