Job Description

JOB TITLE Senior Account Executive or Supervisor African-American DRTV 360º Campaigns 

LOCATION: New York

DESCRIPTION

The Sr. Account Executive/Supervisor for our DRTV/Digital team will work on the Agency’s largest telecom/mobile account specializing in African American segment insights, work and process as the main contact between client and agency teams in NY and LA. Reports to the Partner, Marketing and Strategy. Ideal candidate is proactive and a problem solver with a “can-do” attitude, with both strategic and executional expertise. We are looking for the right fit, so the position level can vary.

RESPONSIBILITIES

Manage the day-to-day DRTV projects ensuring they are on-strategy, accurate and timely. It’s extremely important that the person build a strong business relationship with our clients, instill trust, and manage their expectations, as well as support Senior Account leadership.

• Ability to learn/understand client’s business (competitors and industry), products and promotions.
• Lead the strategy and tactical execution of AA DRTV campaigns to meet business goals.
• Oversee the integration with other agency departments (creative, deliverables, strategy, etc.).
• Effectively communicate deadlines to internal teams and vendors, and manage client expectations.
• Maintain communication with clients, lead conference calls and write timely conference reports (immediately following meetings) as well as sharing with the internal teams.
• Research African-American trends and insights and apply learnings to campaign briefs and creative briefings and management of campaign development.
• Lead and set up ongoing agency/client meetings to discuss performance, strategy, and reporting.
• Analyze and summarize pivot table results on a weekly basis.
• Maintain and update internal and client Hot Sheet status reports.
• Monitor campaign budgets, work with teams to sends invoices in a timely matter, manage and track payments. Communicate effectively changes in costs to client and agency leadership.
• Maintain proper documentation/ signatures and DRTV creative repository updated.
• This is not a 9 to 5 job, but definitely flexible.

REQUIRED SKILLS AND EXPERIENCE

• BS/BA degree or equivalent work experience.
• Must have previous DRTV/Digital experience and African-American segment expertise.
• Experience with a Telecom/Mobile is extremely desired.
• Experience with Direct Mail is a plus to help when DRTV projects are not active.
• Strong project management capabilities, organization skills, attention to detail and ability to juggle multiple projects in a demanding but highly collaborative environment.
• Team-oriented, driven, focused, passionate, and able to stay level headed under pressure.
• Self-starter who takes the initiative on tasks and is solutions oriented.
• Travel to Client offices and shoots required.
• Proficient in Microsoft Office, Power Point, Excel, and Adobe Acrobat.

BENEFITS

• Full medical, 401K, paid vacations, work remotely

Company Description

Who we are: We are INFUSION by Castells. A Multicultural ad agency built from the ground up for the past five years, sister agency of Davis Elen and Castells y Asociados. We consider ourselves a place where cultures are represented and languages are spoken, Deep-dive strategists with a tool chest of data, ROI-fueled doers, producers, shepherds, connectors and media mavens, whose diverse perspectives are always sparking something dangerously good...All dedicated to whipping brands to the top and keeping them there. The best-in-class Multicultural strategic leadership and consistent results since 1998 with ROI-powered ideas® by Liz Castells and powerhouse teams. We partner with our clients, no politics, egos or layers. We’re about client results and great work. We’re looking to build our teams and grow our business.