Job Description
Location: San Jose (Headquarter)
Duration: 3 months
Duties:
- Manage a global, customer-journey survey
- Develop in-depth knowledge of Adobe’s customers, competition and market opportunities through research and analytics
- Design, execute, and deliver primary market research and manage market research vendor relationships
- Understand key business priorities, drivers and hypotheses, in order to deliver actionable insights and propose new areas for investigation
- Investigate customer trends and provide insights around these
- Provide insights for different customer groups across their lifecycles, addressing critical topics such as acquisition and migration
- Help tell the customer story in a consistent and digestible way, so that business partners have a clear understanding of customer behaviors, attitudes and needs
- Collaborate with team members to deliver a holistic view of customers –integrating behavioral and attitudinal data to understand the underlying causes of observed behaviors
- Be the customer, using Adobe Creative Cloud products and relating customer experience to the data and trends observed
Skills:
- 5+ years demonstrated experience in consumer insights or market research
- Proven ability to synthesize research and analytics into clear insights, and to deliver actionable recommendations
- Consultative skills to partner with key stakeholders at all levels to develop research plans and insights
- Extensive experience with vendor and project management
- Experience understanding and partnering with analytics teams to deliver robust insights
- Knowledge of statistical and multi-variate analysis
- Strong communication and presentation skills:
- Skilled presentation creator to convey insights supported by data
- Possesses strong presentation skills and can communicate clearly, concisely, effectively across multiple levels within the organization
- Strong interpersonal and collaboration skills; team player
- High tech industry experience preferred
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- Graduate degree in business, market research or social science, or equivalent experience preferred
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