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Senior Research Manager, Brand Strategy Tracking

Ipsos North America

Senior Research Manager, Brand Strategy Tracking

Cincinnati, OH +1 location
Full Time
Paid
  • Responsibilities

    Ipsos is the world’s third largest market research company, present in 90 markets and employing more than 18,000 people. Our passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees. We serve more than 5000 clients across the world with 75 business solutions. Founded in France in 1975, Ipsos is listed on the Euronext Paris since July 1st, 1999. The company is part of the SBF 120 and the Mid-60 index and is eligible for the Deferred Settlement Service (SRD). ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP www.ipsos.com

     

    WE ARE CURRENTLY LOOKING FOR A SENIOR RESEARCH MANAGER, BRAND STRATEGY TRACKING

     

    As a Senior Research Manager you are collaborative by nature, have an eagle-eye attention to detail and brilliant organizational skills. In this role, you will have the exciting responsibility of being a trusted partner and consultant to several leading Consumer Packaged Goods (CPG), Pharmaceutical, Health and Wellness, Spirits and Technology companies on advertising, communications and holistic brand management related matters.  You will manage global quantitative research projects and help our clients solve their business problems, by leveraging multiple research methodologies.

     

    As a member of the team, you will help create client loyalty and respect. You will work closely with team leaders to assure project accuracy and make sure that studies stay on schedule. You also get to share your many creative and analytical skills with your bright, coachable, talented team members daily.  

     

    The ideal candidate is passionate about research, is a team player, enjoys new challenges and can easily adapt to new situations. As a Senior Research Manager, you will work closely with America’s top advertisers and brands from different industries to understand their needs and help develop their business.

     

    KEY AREAS OF RESPONSIBILITY:

     

    • Help manage the process: Assist the leadership with several research projects from start to finish, help frame objectives, develop research design and sampling plans, create research instruments (surveys, discussion guides, screeners) analyze results and create final client deliverables.

    • Make research happen: find operational efficiencies and drive them forward. Collaborate with your team members so that projects get done well and right: on time, on budget and on strategy for the client. When the going gets tough, you apply the organizational grease it takes to keep the whole process moving seamlessly.

    • Show our clients the love: Develop an understanding of our clients’ business issues and the industries in which they operate. Maintain and strengthen client relationships through our collective team greatness. Become a trusted advisor to clients by understanding their big picture strategy and day to day needs.

     

    QUALIFICATIONS:

     

    • You have at least 5 years’ experience in the market research and communications or the Brand Strategy Tracking field or something arguably relevant.

    • Strong experience with quantitative research, including survey design, sampling plans and analysis, and brand trackers.

    • Strong communications skills; you know how to translate complex data into easy to understand, actionable insights.

    • Good understanding of advanced analytics including data visualization tools such as Tableau, Looker, DOMO.

    • Proficiency in developing clear narrative and storytelling in presentation, visually and in writing.

    • Proficiency in Google Drive or MS Office a must.

     

    Ipsos is An Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability. 

     

    Required Skills Required Experience

  • Locations
    Chicago, IL • Cincinnati, OH