Manager of Marketing and Communications
Job Description
KIPP Jacksonville seeks a Manager of Marketing and Communications. The Manager of Marketing and Communications (MoMC) furthers our mission by serving as the champion of external storytelling and internal communications. The MoMC helps strategize and execute on a high-quality marketing plan, execute internal communications plans, and builds a vibrant organizational brand in the local community. The ideal candidate for this position will have a deep passion for social justice and educational equity for all children, extensive marketing experience and strong project management skills. The Manager of Marketing and Communications will focus primarily in the following areas: (1) Execution of external marketing plan to strengthen brand recognition in the local community, including marketing/advertising efforts for student/teacher recruitment efforts (2) Support the Chief of External Affairs with internal communications structures (3) Design and utilize internal and external print items, signage, and swag, video production (4) Manage all social media platforms The Manager of Marketing and Communications reports to and supports the Chief External Affairs Officer to execute on a larger communications strategy. They work closely with the KIPP Chief External Affairs Officer to create internal communications structure as well as designing key items for communication strategies Success would be measured by impact of branding and marketing plans for student recruitment/teacher recruitment efforts, designing high-quality branded items that furthers KIPP Jacksonville brand recognition, social media presence and engagement, local and national news coverage, effective communication plans for students and staff.
This position is year-round and performs duties as assigned by their manager. As a member of the Shared Services Team, this individual would be responsible for doing whatever it takes to ensure that students develop the knowledge, skills, and character strengths they need to succeed throughout their education and in the competitive world beyond. Typical hours are 8:00 a.m. to 5:00 p.m. but can vary based on role and season. SPECIFIC DUTIES
MARKETING STRATEGY
In collaboration with the Chief External Affairs Officer, create a branding strategy and reach campaign (social media ads, print advertisement, radio, billboards, etc.) for community recognition of KIPP Jacksonville, specifically for student and talent recruitment
Collaborate with key members of the Shared Services Team to gather needs and desires
Manage specific marketing budgets for each department in collaboration with talent and student recruitment teams
Ensure content from social media is aligned to marketing plan
Develop, grow and manage digital communications strategy including the website, e-mail campaigns, and all social media platforms
INTERNAL AND EXTERNAL COMMUNICATIONS
Writing articles and press releases as part of larger marketing/communications plan
Developing strategy to cultivate and share op-ed pieces from staff
Serve as point of contact for website updates and maintenance
Write and send weekly regional communications newsletters in partnership with executive leadership team
Support the External Relations team as it relates to communications about the annual fundraiser and other donor events
DESIGN
Create regional “swag” items (t-shirts, gifts, etc.)
Design and create branded powerpoint decks, business cards, name plates, email signatures, etc. for staff
Design and create print materials (fact cards, etc.) for special events such as fundraisers or teacher recruitment events
Maintain photo and PR clipping archive
COMPENSATION
The salary range for this position is between $51,000 and $57,000 annually
Free individual health benefits (including medical, dental and vision)
403(b) retirement program with a company match
All staff members receive individualized support and professional development
Qualifications
REQUIREMENTS
A deep commitment to KIPP Jacksonville Public Schools' mission, vision, and commitment to racial justice and equity. KIPP Jacksonville Public Schools believes that our staff will represent our core values of high expectations, growth mindset, commitment to team, trust, joy, and sustainability. We search for established educators and staff who embody them.
Bachelor’s Degree
3-10 years of relevant work experience in marketing and communications
A portfolio of design materials or printed pieces
Demonstrated ability to meet ambitious deadlines while maintaining attention to detail.
Clear, high-quality written and verbal communication skills
Strong project management skills
Passing a background check as required by law
HIGHLY PREFERRED QUALIFICATIONS
Prior experience in education OR non-profit
Proficient in MS Office (Outlook, Word, Excel and PowerPoint) and all social media platforms.
Experience with Wordpress, Adobe Creative Suite, Constant Contact and Canva a plus
Additional Information
APPLY Please complete an application and upload a resume via our job board. No applicants will be considered that submit resumes through other job postings. Link here: https://careers.smartrecruiters.com/KIPP/jacksonville
QUESTIONS
If you have questions about positions at KIPP Jacksonville Public Schools, please email Emma at ekosanda@kippjax.org. Please understand that resumes and/or cover letters are not accepted via email and you will be redirected to apply via the website.
_KIPP Jacksonville Public Schools is committed to a policy of equal treatment for all individuals applying for employment at our schools. KIPP Jacksonville Public Schools does not discriminate on the basis of race, color, gender, handicap, age, religion, sexual orientation or national or ethnic origin. _