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Outbound Marketing Growth Expert

Tradie Digital

Outbound Marketing Growth Expert

Dallas, TX
Full Time
Paid
  • Responsibilities

    Hi, we're looking for a superstar outbound marketing growth expert to join our team 

    We're a fast growing digital marketing agency/ SAAS business that serves a specific sub-segment of the SME market.  We have a mixture of talents from all over the globe, and a wonderful entirely virtual culture and are looking for someone who wants to be a part of a high performance, energetic and vibrant team. 

    As an outbound marketing expert, you will be a critical and integral part of taking the business to the next level.  Proven success in scaling a B2B company using digital marketing is a must. 

    Please note, this is a full time role and we're looking for one ambitious person to join our team permanently. 

    ABOUT US:

     We are a growing agency with a vibrant & fun culture

    High-performance culture with a strong team spirit

    Would you like to work for a David rather than a Goliath? (Soon to be a Goliath).

    Do you want to be a part of a company that will not only provide long term job but will also cultivate your skills and nurture your whole being?

    ABOUT YOU:

    A passion for digital marketing (you read about it in your spare time). 

    You have not only a creative mind, but also are process driven and have a love for data

    You can quickly adapt to a fast paced work environment

    Excellent communication skills

    Excellent time management skills

    Excellent organisational skills

    You describe yourself as a high performance individual 

    Process orientated, creative wizard, who can scale marketing efforts and lead teams to achieve goals. 

    RESPONSIBILITIES

    Brainstorm and develop ideas for creative marketing campaigns which drive more qualified leads every month 

    Manage the implementation process of those ideas

    Ensure marketing campaigns are hitting CPQL targets and CPA targets

    Expanding qualified lead flow every month according to KPI's

    Reviewing customer onboarding process (video, heatmapping, UX, copy) to improve customer conversion rate

    Manage design, video, landing pages and other production which goes into ads and marketing campaigns.

    Conversion Rate Optimisation

    Be able to scale PPC campaigns (not build), but strategise and implement campaign and landing pages.  

    Brutally prioritise advertising mediums to scale most rapidly (we don't have unlimited resources).

    Interpret data, analyse results, and provide reports to the CEO. 

    Ensure marketing analytics and tracking is in place 

    Other miscellaneous marketing items.

    REQUIREMENTS:  

    Proven experience in scaling a B2B company with your marketing initiatives

    Process and results orientated 

    Understands funnels, webinars and sales.

    Be able to identify and implement brilliant ad copy and design to ensure our ads and campaigns appeal to our target audience. 

    Be able to analyze key data and make decisions to improve campaigns.

    Familiar with customer persona targeting and analysis.

    Expert analytical skills 

    Facebook marketing / Instagram Marketing 

    Webinar Creation 

    Work with software, active campaign, click funnels, etc.

    Streamline outbound cold email process

    Work closely with sales to ensure leads are qualified and customers are going through the flow correctly. 

    This is a ground-floor opportunity for someone who lives and breathes growth hacking and digital marketing. If you think you've got what it takes to become a part of a high growth global success story please apply below. 

    LIKE WHAT YOU SEE?

    If you're thinking: “This is totally me!” then be sure to apply be

    low. Even if you're thinking: “This definitely could be me!” apply below anyways — we love diverse and non-traditional backgrounds.

    We can't wait to meet you!