The Director of International Sales oversees all aspects of the division, driving growth and market development. Responsible for identifying opportunities, developing strategic plans, and achieving sales gains in existing and potential markets. Leads the creation of business plans, administers initiatives to boost sales, and provides recommendations to achieve global business goals. Coordinates sales distribution, sets quotas, establishes training programs, and analyzes sales statistics to inform strategic planning. Serves as a model for the team, fostering unity, achieving goals, and ensuring accountability for success.

“This position can be based in either the USA, Asia or Europe.”

ESSENTIAL FUNCTIONS

• Develop and implement effective sales objectives and strategies.
• Use current sales performance metrics, leadership experience, and industry knowledge to manage, track, and lead a global sales team to achieve sales targets.
• Provide coaching and performance management to drive business and sales results.
• Establish productive and professional relationships with key personnel in assigned customer accounts.
• Monitor and analyze performance metrics and suggest improvements.
• Perform research and identify potential customers and market opportunities.
• Monitor, analyze and report on market conditions, sales data, customer issues and competitive intelligence.
• Utilize the sales tools (software, reports, and data) to drive sales planning and forecasting.
• Prepare monthly, quarterly and annual sales forecasts and create annual business plan, marketing budget and approve expenditures.
• Negotiate and close agreements with large customers.
• Manage major accounts and build long-term client relationships.
• Provide timely and effective solutions aligned with clients’ needs.
• Liaise with Marketing and Product Development departments to ensure brand consistency.
• Direct strategic International growth while ensuring development initiatives and goals are consistent with the company’s overall vision and strategy.
  
• Define and execute pipeline strategy to grow business in profitable international channels by identifying appropriate partners, developing business plans, and negotiating and structuring agreements.
• Prepare strategies and proposals that include the positioning strategy/plan, business case rationale, risks, and customer value proposition ensuring all strategies are effectively communicated, documented and tracked.
• Organize and guide cross-functional teams in developing the strategies and business cases to support positioning and acquisition of new business opportunities.
• Collaborate with marketing to coordinate development and implementation of marketing communications campaigns to support international pursuits.
• Oversee preparation of competitor analysis to support strategies.
• Ensure effective cross-functional alignment to achieve sales plan, budgets, marketing budgets, and contracts are executed.
• Establish strong relationships with external resources including international distributors, direct buyers and retailers.
• Develop and oversee all budgets designed to support new business development.
• Drive and oversee division planning and forecasting.
• Prepare pricing strategies according to market, customer budgets and procurement methods.
• Organize and prepare customer engagement plans for leadership to include international meetings and trade shows.
• Ensure proper vetting, seamless execution and transition into distribution pyramid across existing and new distribution opportunities, and ensure consistent and clear communication to the Global brand team..
• Responsible for management, supervision, and workload of any assigned employees.
• Collaborate with the leadership team to ensure market launches are effectively executed to support revenue and customer loyalty.
• Build sales development plans with distributors/partners and identify best methods to source and provide logistics for the business.
• Work with relevant internal departments to create appropriate product selections based on markets, develop promotional plans, merchandising options, etc.
• Coordinate the processing of regulatory requirements by country and report export restrictions and duty structures to Product Development and relevant team members to streamline delivery and minimize additional costs.
• Work within parameters of company policies and procedures and other practices set forth by upper management.
• Provide timely feedback to sales leadership regarding international sales performance.
• Provide timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profits.
• Work with Legal regarding international sales contracts in foreign markets.
• Maintain knowledge of international variances in cultural and legal issues and familiarity with international consumer goods markets and regulatory requirements.
• Demonstrated ability to build customer and industry relationships.
• Demonstrated ability to effectively work in a variety of global sales cultures.
• Experience in international product registration and regulatory issues.
• Export licensing experience.

POSITION QUALIFICATIONS

• BA/BS Business Administration, Brand Management or other equivalent degree.
• 6+years leading a sales team.
• 5-7 years of international business development experience (International MBA Preferred).
• English is required; Multi-lingual is preferred.
• Min 5 years experience managing and directing international partnerships, with international supplement sales preferred ideally in the supplement space.
• Assertive, motivated, self-starter, with the ability to work both independently as well as collaboratively within part of a team.
• Proficiency in written and oral communication/presentation skills.
• A demonstrated capability to think strategically and execute tactically.
• Must be an integrative thinker with a strong foundation in data driven problem solving.
• A demonstrated depth and breadth in business acumen across the major functional disciplines including
• Comprehensive understanding of the capture management process with expertise in working the upfront positioning/shaping in the international market.
• Ability to lead and manage strategies and team to produce winning solutions within budget and schedule constraints.
  
• A results-oriented performer, who sets aggressive personal goals and deadlines, and consistently meets or exceeds targets.
• Ability to work in a dynamic, fast-paced, independent environment, and manage multiple concurrent projects while collaborating effectively to leverage cross-functional Brand strengths.
• Strong planning and project management skills with the ability to work well under pressure and able to manage multiple projects and priorities.