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Content Manager (Dietary Supplements/Nutraceuticals)

Keystone & Golden, Inc.

Content Manager (Dietary Supplements/Nutraceuticals)

Middletown, CT
Full Time
Paid
  • Responsibilities

     

    About the role:

     

    Our Client is a consumer health company building clean, nutrient rich and evidence-based brands that fuel lasting happiness and health for people and planet. Their name was inspired by the Blue Zones, seven regions in the world where people live the longest, and where holistic, healthy, happy living is baked into the fabric of everyday life.

    Their family of well-respected nutraceutical brands offers healthcare practitioners, their patients, and consumers alike a suite of meticulously crafted, innovative products that combine the best of clinically-proven science and the cleanest ingredients, tested to exceed industry safety and quality standards.

    The heartbeat of the company is a team of smart, thoughtful, curious, and happy people, who are passionate about working together towards a healthier future for all.

    Content Manager Job Description:

    We are looking for candidates who possess the ability to think both creatively and analytically.

    Content manager duties include producing and publishing content, writing, editing, and proofreading, formulating content strategies, and managing a content team, among other tasks.

    Content managers should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, blog posts, images or videos that aid in fostering engagement online, as well as printed brochures and informational materials.

    Responsibilities:

    • Writing, editing and proofreading content.

    • Managing a content team consisting of writers, graphic designers, videographers, etc (freelance or staff).

    • Formulating a cross-platform content strategy.

    • Brainstorm with team members to develop new ideas.

    • Provide editorial, creative, and technical support to team members.

    • Track analytics to ascertain content engagement levels.

    • Manage content across all platforms, including email and social media.

     

    Content Manager Requirements:

    • Bachelor's degree in communications, journalism, English, or related field.

    • 3-4 years agency experience or in a similar role.

    • Excellent written and verbal communication skills.

    • Proficiency with popular content management systems.

    • Experience with social media management.

    • Creativity and the ability to develop original content.

    • Ability to develop content that provokes engagement