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Digital Media Buyer

Knak Digital

Digital Media Buyer

Baltimore, MD
Full Time
Paid
  • Responsibilities

    Summary:

    Marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality.

    Responsibilities:

    We are looking for a strategic thinking, detail-oriented Digital Media Buyers to join our media team. Our digital media supervisors work to develop research-based cross-platform media recommendations and are adept at thinking outside the box to find ways to stretch our client’s budgets and make their dollars work harder.

    Profile:

    • In depth knowledge of media planning, negotiation, implementation and performance analysis
    • 3+ years of experience planning multi-media, multi-market campaigns, including a minimum of 2 years of online planning and buying
    • Outstanding interpersonal, written communication, presentation and negotiation skills
    • Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines
    • Familiarity with syndicated media research tools including MRI, Scarborough, SQAD, Kantar, etc.
    • Experience writing POVs, as well as recommendations and competitive analysis decks
    • Experience regularly interacting with clients and presenting media recommendations
    • Understanding of buy stewardship, campaign analysis and optimization
    • Prior experience with third party ad-serving and campaign trafficking