Summary:
Marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality.
Responsibilities:
We are looking for a strategic thinking, detail-oriented Digital Media Buyers to join our media team. Our digital media supervisors work to develop research-based cross-platform media recommendations and are adept at thinking outside the box to find ways to stretch our client’s budgets and make their dollars work harder.
Profile:
- In depth knowledge of media planning, negotiation, implementation and performance analysis
- 3+ years of experience planning multi-media, multi-market campaigns, including a minimum of 2 years of online planning and buying
- Outstanding interpersonal, written communication, presentation and negotiation skills
- Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines
- Familiarity with syndicated media research tools including MRI, Scarborough, SQAD, Kantar, etc.
- Experience writing POVs, as well as recommendations and competitive analysis decks
- Experience regularly interacting with clients and presenting media recommendations
- Understanding of buy stewardship, campaign analysis and optimization
- Prior experience with third party ad-serving and campaign trafficking