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Public Relations Specialist

LSPediA Inc.

Public Relations Specialist

West Bloomfield, MI
Full Time
Paid
  • Responsibilities

    Job Description

    We are looking for a PR specialist to join our team! We only interview applicants who completed the Corporate Job Application Form. Complete the Form via this link: https://app.smartsheet.com/b/form/765be57e1d6e49b783a7d9b7ca1720cc

    QUALIFICATIONS:

    • 5+ years in PR, marketing, or communications experience
    • Strong copy writer
    • Multiple publications
    • Strong SEO and WordPress experience
    • Strong multi-media experience including video, audio, and presentations
    • Deadline and detail-oriented

    JOB SUMMARY

    Generate articles and multi-media contents. Oversee PR programs, campaigns, events, and monitor trends that indicate the need for PR activities. 

    TASKS AND RESPONSIBILITIES

    1. Identify, develop, or evaluate PR strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
    2. Plan, submit, and manage annual PR budget
    3. Writing press releases about an upcoming product launch or a new company initiative
    4. Pitching positive stories about upcoming company announcements to the media
    5. Securing speaking opportunities for executives at industry events
    6. Building relationships with the media and influencers in the industry
    7. Managing and updating company messaging
    8. Creating talking points and speaking to the press about a company crisis
    9. for all cost items including employees, contractors, shows, events, services, etc.
    10. Interview customers/partners to capture industry issues, solutions, and testimonials.
    11. Manage company social network channels and grow followers
    12. Conduct market research to capture industry issues/trends and customer pain-points/solutions
    13. Support the sales and operations teams with media contents

    WORK STYLE REQUIREMENT

    DEPENDABILITY: Job requires delivering results as planned, having excellent attendance, being reliable, responsible, and fulfilling obligations.

    ATTENTION TO DETAIL: Job requires consistency of actions, methods, principles, expectations, and outcomes.

    COOPERATION: Job requires working or acting together as a member of a team for a common purpose or benefit.

    INTEGRITY: Job requires consistency of actions, methods, principles, expectations, and outcomes.

    LEADERSHIP: Job requires a willingness to lead, take charge, and offer opinions and direction.

    INITIATIVE: Job requires a willingness to personally take on responsibilities and challenges.

    INDEPENDENCE: Job requires establishing best practices, guiding oneself with little or no supervision, and depending on oneself to get things done.

    PERSISTENCE: Job requires persistence in the face of obstacles.

    EFFORT: Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.

    Company Description

    LSPediA provides SaaS solutions to the pharmaceutical industry. Manufacturers, wholesale distributors, dispensers, and healthcare providers use LSPediA’s solutions to make, move, track, verify, and service their serialized products. LSPediA is different because our solution potential is limitless. Built with workflow, automation, and data security at the core, our solutions are transforming compliance, unifying supply chain, and enabling trading partners from different platforms to work together seamlessly. LSPediA’s OneScan, RxChain, and Investigator technologies brings error-free and keyboard-free operations with integrated ASN, EPCIS, VRS, issue tracking, and interoperability. For more information about our solutions and services, call +1 (248) 973-2008 or visit our website at www.lspedia.com.