Job Description
La Jolla Logic (LJL) is an advanced technology and information system security solutions firm founded in 2011 in San Diego, CA. LJL's mission is to pioneer innovative, high-quality specialty technology and engineering services to customers in the federal government and commercial marketplace.
We are a Woman-Owned Small Business and recipient of numerous awards, to include the SBA’s 2019 WOSB of the Year and 2018 District Director’s Technology Sector Award. LJL has a reputation for performance to the highest standard, specializing in high-end cybersecurity engineering solutions, to include Machine Learning Technology, Artificial Intelligence R&D, Secure Enterprise Architecture Design, Cross Domain Solutions (CDS), DoD Cloud Architecture development and deployment (AWS, Azure), Structured Data Models and Inference Engine Technology, System Security Engineering and System Accreditations (RMF & DIACAP), Advanced Technology Concept Development and Feasibility Assessments, Information Systems Security Manager/Officer (ISSM/ISSO) Services, and Compliance Services (such as NIST 800-171 and CMMC).
LJL has an opening for an MARKETING ANALYST to join our team! This is a brand new position with a growing company and an exciting opportunity.
Responsibilities
- Become our Marketing Superstar! (You’ll give us the data to back up decisions)
- Develop superb Cyber Security Marketing Content through Blogs, Videos, Emails, and beyond that resonates with our clients, customers, employees, and future collaborators.
- Develop, implement, and offer support in brand, content, and marketing strategy
- Analyze Marketing Data, Statistics, and Information through tools, web traffic, and platforms
- Create Content across social media and multiple marketing platforms
- Keep informed on market trends and competitor marketing strategies in Cyber Security
- Help transform our websites and content into SEO attracting machines
- Understand marketing analytics to help team stakeholders make decisions
- Provide input on marketing content and marketing strategies as we grow
- Create Content that is evenly distributed through our Platforms and Channels (email, Linkedin, Company Website, etc.)
- Consistently support the company website with updates, content, and coordination
- Outreach with potential new customers and clients
- Support with Events to create materials, schedule and manage events as needed
- Improve Tracking and Reporting around everything Data and Marketing
- Create potential Business Development, Marketing, and Support Powerpoints and Client Marketing Material
- Act as an example, leader, and resource for other marketing team members
- Process Development and Documentation of new Marketing SOP’s
Background & Experiences
- Bachelor’s Degree (preferred)
- 1-2 years of relevant digital marketing experience
- Proven self-starter with ability to juggle priorities and manage expectations
- Strong analytical background
- Experience being a part of an outreach or outbound marketing campaign.
- Expert in PowerPoint and Excel with capacity to utilize formulas, pivot tables and macros
- Effective communicator in highlighting data insights and presenting data-driven results
- Experience with some or all of the following: Google Analytics, Google Optimize, Optimizely, Mailchimp, Getresponse, Yesware, SEO, Canva, Adobe, A/B Testing, etc.
- Experience with a Customer Relationship Management Tool
- Great time management and prioritization skills
- Ability to be in our client and customer heads
- Concrete understanding on the basics of marketing