We are focused on building financial tools for a generation that craves and consumes hundreds of hours of content a week.
We are looking for an experienced brand leader to shape our content strategy across a variety of platforms, channels and creators to reach this generation.
We believe content plays a pivotal role in teaching financial literacy and education.
Our consumers value originality and authenticity; they are not only consumers but creators of content themselves.
You will help us harness this creativity into a long-term content vision.
This role should speak to you if you love building and are looking to leave your mark by empowering the next generation to take control of their financial futures.
Responsibilities:
Develop, manage and lead the company content strategy focused on financial literacy and education to expand the client brand and bring our mission to life
Manage and grow the teams supporting our social channels and influencer/creator efforts today
Collaborate cross-functionally with Communications, Product, Design and Customer Experience Teams to ensure company objectives are met
Develop and experiment with new distribution strategies based on consumer insights and data analyses (videos, newsletters, podcasts, etc…)
Uncover opportunities to build unique and exclusive acquisition opportunities for client through innovative content strategies
Work with the Product Team to identify new opportunities to develop content and educational interactions within the product
Work directly with Product Marketing on all brand and go-to-market campaigns
About You:
5+ years of experience building, managing and running content strategy & operations, preferably in a startup technology environment
Has a mastery of multiple form factors -- video, podcast, long-form, short-form, social
Leverages data and insights to make decisions and drive strategy
A strategic mindset that is able to synthesize and prioritize inputs from various perspectives to create an actionable plan
Thrives in a self-starter, fast-paced environment and is able to work autonomously
Team-oriented mindset and the ability to work with a wide range of individuals