JOB LEVEL
P40
EMPLOYEE ROLE
Individual Contributor

The Opportunity

We are seeking a highly skilled, strategic, and collaborative Lead Analyst to elevate our marketing measurement and analytics capabilities. In this role, you will serve as a critical thought partner across the organization-helping teams understand performance, uncover growth opportunities, and make data-driven decisions.

As a senior member of the analytics team, you will define how success is measured. You will work closely with leaders from different areas to build strategy. You will bring clarity to complex business questions through rigorous analysis. Your insights will influence marketing investment, guide channel optimization, and inform planning, forecasting, and leadership decision-making.

What you'll Do

Drive Analytics Strategy & Insights

• Partner with Media, Finance, Product Marketing (PMM), GTM, and Data Science teams to identify high-impact business questions and build analytics initiatives.
• Translate business objectives into clear analytical frameworks that align insights with strategic goals.
• Apply advanced analytics techniques to large, complex datasets to uncover trends, performance drivers, and growth opportunities.

Analytics & Measurement

• Evolve and operationalize measurement frameworks across the full marketing funnel.
• Interpret experiments such as A/B tests, incrementality studies, and cohort analyses.
• Evaluate performance across channels and help build investment and optimization strategies.

Storytelling & Decision Support

• Translate analytical findings into clear, compelling narratives tailored to audiences ranging from working teams to senior leadership.
• Deliver actionable insights that inform strategy, planning, and decision-making.
• Provide data-driven recommendations for media planning, budget allocation, and performance optimization.

Cross-Functional Leadership

• Build alignment and momentum across a highly matrixed, cross-functional organization.
• Act as a trusted analytics partner, influencing collaborators through strong communication, credibility, and collaboration.
• Enable teams to apply insights effectively to drive measurable business impact.

What you need to succeed

Experience & Expertise

• 5+ years of experience in marketing, growth, or performance analytics, ideally supporting full-funnel programs.
• Experience in media or agency environments strongly preferred (paid media, performance marketing, or cross-channel measurement).
• Strong analytical foundation, including trend analysis, opportunity sizing, and experimental development and interpretation.

Technical & Analytical Skills

• Proficiency with SQL and business intelligence tools.
• Ability to work with large datasets and translate analysis into practical, actionable recommendations.

Communication & Collaboration

• Excellent communication and storytelling skills, with the ability to simplify complex data for diverse audiences.
• Proven experience collaborating across regions, functions, and levels of seniority.
• Comfortable operating in a matrixed organization and aligning multiple partners.

Approach & Ways of Working

• Strategic problem solver who integrates data, customer insights, and business context.
• Positive relationship builder who works collaboratively toward shared goals.
• Adaptable and resilient in fast-changing environments, confident navigating ambiguity and evolving priorities.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $133,100 -- $236,400 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

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In California, the pay range for this position is $163,200 - $236,400

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Internal Opportunities

Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We’re glad that you’re pursuing a new opportunity at Adobe!

Put your best foot forward:

1. Update your Resume/CV and Workday profile - don’t forget to include your uniquely ‘Adobe’ experiences and volunteer work.

2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you’re interested in.

3. Check out these tips to help you prep for interviews.

4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll .

Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.

At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.