Job Description
Would you like to be at the heart of a team writing and producing some of the most creative digital marketing content in the online education space?
Do you have a passion for collaborating with the best internet marketing business minds on the planet?
Are you at the top of your game and ready to join a team that empowers thousands of emerging and established entrepreneurs every year to build businesses that literally ripple out to change our world?
If inside you are saying “This sounds like exactly the challenge I am looking for!” please read on…
OUR MISSION
We get people so excited about changing their lives... that they stop dreaming and actually do it. Through "choose your own adventure" online business education, we make it possible for anyone with a big message for the world to reach more people, make more money and have a bigger impact.
ABOUT LIVE YOUR MESSAGE
We are a business training company specializing in helping online entrepreneurs create a business that is authentic and aligned with who they are, to empower them to turn up the dial on their “inner superhero” so they can change the world from their living rooms.
In service of this mission, our team is behind some of the most creative and successful online marketing and digital product launches and we partner with the top business & internet marketing minds on the planet.
Our company and our reach has been growing fast and we’re looking for an exceptional Content Marketing Manager to join us.
HERE’S WHAT THE ROLE WILL LOOK LIKE FOR YOU:
This is not your typical marketing job!
We’re looking for a talented Manager of Content Marketing to help strategize and own the execution of LYM’s multi-channel marketing efforts -- including writing, testing and tracking everything from email broadcasts, campaigns, newsletters, social media, video scripts, blogs and other innovative content for optimal engagement and conversion.
Our ideal candidate is a creative marketer who loves social, has a background in writing, and preferably with an eye for design. You should be able to develop engaging content to attract, engage and delight our users and clients. For this position, it will be essential to be up to date with new technologies and marketing trends. Ultimately, you should be able to help expand our company's digital footprint, brand awareness and thought leadership in the market.
This is a hands-on role within a team reimaging and scaling the impact of brand and marketing across the organization. A growth mindset and start-up mentality will be necessary for success.
We envision building a cutting-edge, creative, industry-leading team that combines strategy and artistry to create stand-out marketing the world has never seen. It takes a lot to bypass mental opt-out and create trust in today’s skeptical and jaded market -- we want to create marketing that’s so original and impactful that it bypasses these concerns and connects deep with our tribe.
WHAT YOU WILL DO:
Create and lead a multi-channel social media strategy that leads and fills organic funnels.
Write original blog posts, lead magnets, social media content and content emails on a weekly basis.
Initiate and support content marketing projects -- including emails, blog, JV & affiliate launch materials.
Review key email metrics on a weekly basis and be in charge of optimizing and improving opt-in rates, opens, clicks, engagement and purchases.
Track and interpret website traffic and engagement metrics across all channels, strategizing and pivoting as needed to maximize our reach, impact and ROI on marketing initiatives.
Project management of digital content production and delivery including all social channels and email/newsletter distribution to ensure a strong digital presence.
Collect, monitor and analyze social and website metrics marketing activity to inform future marketing campaigns and make improvements accordingly.
Support content optimization -- considering CRO and SEO when appropriate.
You will ensure all deadlines are met for successful campaigns and launches.
You will support us in growing our company to 8-figures while maintaining our brand voice and the quality experience we’re known for.
ABOUT YOU:
You have 3+ years of content and marketing experience, ideally for one or more online businesses in the online education, coaching or training industries.
You LOVE, LOVE, LOVE writing and the world of social.
You almost have a weird obsession with online sales and digital marketing. You find it thrilling to influence people to take action and purchase something that is good for them and will impact their lives for the better. Value driven sales!
You love the business training, personal growth and development industry and want to make a positive impact on the world through the work that you do.
You’re tech savvy. You’re super resourceful and can find your way around pretty much anything online. The idea of working with Google Docs, project management software, social media tools, instant messenger and virtual meeting rooms doesn’t freak you out, and you’re confident you can learn new online systems if you need to.
You are a confident, resourceful and highly motivated self-starter who can work independently and don’t require someone looking over your shoulder all day.
You thrive on problem-solving and have excellent team collaboration and communication skills.
You have high standards for your work. Details matter to you. Results matter to you. Excellence matters to you.
You are invigorated by the constant change of a high-growth organization with bold and audacious goals.
THE DEETS:
This is a full-time position with benefits. The role is also virtual, but you need to be available to work during “normal business hours” (approximately 9am to 6pm Pacific time, give or take two hours) regardless of the time zone you live in.
The compensation is competitive with unlimited growth opportunities, PLUS a unique work environment that includes access to world-class training -- and a family of people to welcome you with open arms.
WHAT TO EXPECT AS A TEAMMATE OF LIVE YOUR MESSAGE:
You’ll never be penalized for taking initiative to solve a problem or to fix a systems issue that you identify.
You’ll be part of a hard-working and amazing team who are committed to excellence and dedicated to making a difference in this world through the people we serve and truly enjoy what they do… and have fun along the way too!
You’ll be supported with practical information and systems that set you up for success.
Opportunities to learn and grow; personally and professionally with training courses, mentorship, fun retreats and working team vacations.
A fun, gamified context for completing your goals, making suggestions and working together as a team.
Great opportunities for advancement.
If this position is calling out to you, we want to hear from you!