NOTE: WE ARE LOOKING ONLY FOR CANDIDATES WILLING TO JOIN US DIRECTLY AS W2 EMPLOYEES (NO 3RD PARTY CANDIDATES)

ANALYTICS IMPLEMENTATION SPECIALIST

LOCATION: NEW YORK CITY, NY

DURATION: 6+MONTHS

DESCRIPTION:

• The Digital Research & Analytics for Digital Studios collaborates on strategy development and decision-making through holistic data analytics and actionable recommendations.

• The team is focused on leveraging best practices in digital analytics to analyze and synthesize data from multiple sources to drive a quality user experience while maintaining and improving monetization opportunities.

RESPONSIBILITIES:

• Work closely with Marketing, Product, Engineering and Development teams to configure, customize, and operate web analytics tools for website performance reporting

• Collaborate regularly with cross-functional teams and internal stakeholders to: understand their needs, define business objectives, translate business requirements into data requirements, provide implementation guidelines, and support QA/UAT process to ensure analytics tracking is implemented correctly and holistically prior to product launches

• Requires extensive experience in technical validation of digital analytics implementation solutions (namely Adobe Analytics and Adobe Target) across desktop, tablet and mobile platforms, as well as in mobile apps

• Perform data quality audits, identify data collection issues, suggest improvements and implement fixes, as possible

• Leverage existing requirement documentation to support product and engineering teams and document new requirements as needed

• Understand tracking implementations across our properties using Adobe Launch tag management

• Understand and support the management of testing tools (Adobe Target)

• Provide tier-one troubleshooting for data issues and investigations

• Support overall strategy, design & structure for web measurement and tagging

• Be ready to play the project management role as needed by managing complex problems from beginning to end

• Be able to interact in positive ways with product, marketing, technology and other teams

• Be able to analyze web traffic, click-tracking data and assist with reporting requests

QUALIFICATIONS AND SKILLS:

• Excellent analytical, debugging and technical problem-solving skills

• Strong understanding and interest in JavaScript

• Able to take direction and work collaboratively

• Naturally inquisitive, critical thinker, proactive problem-solver and detail-oriented

• Strong organizational skills with ability to act independently and responsibly

• Ability to manage and balance multiple (and sometimes competing) priorities in a fast-paced, complex business environment

• Can manage time effectively to consistently meet deadlines

• Team player and relationship builder

• Excellent written and verbal communication skills

EDUCATION AND EXPERIENCE:

• BS/BA in related discipline, i.e. computer science, analytics, data sciences, statistics, business, etc.

• 3+ years of experience with web analytics tools, such as Adobe Analytics or Google Analytics

• Minimum 2 years of experience with analytics implementation, specifically

• Advanced experience with Adobe Analytics, Analytics & Developer tools

• Experience in developing using JavaScript, HTML, CSS

• Knowledge of s_code, context variables, processing rules, Adobe Analytics admin panel

• Experience with debugging tools