Job Title

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Digital Media Specialist

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Job Location

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Remote

Company Overview

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Market Performance Group, LLC (MPG) is an innovative consulting and sales management services company that specializes in helping manufacturers and retailers define a better path forward to accelerate growth and profitability. We are an experience-based team that revels in the opportunity to collaborate with our clients - from large multinational firms to small, entrepreneurial startups - to achieve stronger marketplace performance. The MPG leadership team brings over 20 years of experience, having held significant roles at major consumer packaged goods and retailing organizations. This background and bias for action, combined with diverse management and project experiences, positions MPG as a valuable resource for a wide variety of client initiatives.

Position Summary

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The Specialist, Digital Media is an entry level position and will work in partnership with the Digital media manager to build/drive the business for clients. This includes managing project schedules and deliverables, working with clients to build successful ecommerce marketing strategies, developing client relationships, building and managing retailer paid search media plans, and working with internal teams to ensure our services consistently exceed client expectations.

Key Responsibilities

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• Work with sales team to drive overall ecommerce growth across our client base.
• Own media planning and execution across retailer .com sponsored ad solutions
  • Build paid search and display media plans for clients’ ecomm business on Amazon, Walmart, Target +
  • Forecast spend and performance to align with client business goals
  • Launch paid media campaigns in designated platforms
  • Provide optimization recommendations based on performance and execute the changes in platform
• Provide reporting and analysis of paid media campaigns
• Manage client relationships and build trust

Qualifications and Experience

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• 1-2+ years’ experience in:

  • Paid search marketing (Google, Bing and/or Amazon AMS)
  • Client or account management
  • Display / Paid Social Digital Marketing
  • E-commerce (Amazon or others) experience preferred

• Experience autonomously managing PPC search campaigns

• Excellent communications skills

• Strong organizational and prioritization skills

• Ability to self-motivate and work in a fast-changing business environment

• Willingness to roll up sleeves and dive into the details; a “can-do” attitude

• Comfortable in spreadsheets, reporting, and analysis

• Bachelor's Degree or higher

• Experience with Excel, Word, PowerPoint, Outlook, Google Data Studio

Compensation and Benefits

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• Competitive compensation depending on experience that include base salary and performance bonus
• Medical, dental and vision insurance

What MPG Stands For

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Diversity and Inclusion : MPG is an organization driven by PEOPLE, and we know that with diversity comes results. Our commitment to diversity, equity, inclusion and belonging was born from our core values. It is our mission to foster a culture that celebrates inclusion and diversity in the workplace. We believe that by leveraging the unique perspectives and experiences of our employees, MPG can unlock more comprehensive, innovative, and long standing results for both our client and retailer partners.

To ensure that our services and culture incorporate everyone’s unique experiences and perspectives, MPG will never discriminate on the basis of race, religion, national origin, gender identity, sexual orientation, age, marital, veteran, or disability status.