Content Specialist

Maestro Health

Content Specialist

Chicago, IL
Full Time
Paid
  • Responsibilities

    We are… an employee health & benefits company with a tech-meets-service platform that simplifies and personalizes how employees and employers shop, enroll and live with their benefits. Our innovative technology makes it easy for employees to choose the right benefits plan while equipping HR with the tools they need through one partner, one service team, one platform, one portal.

    Maestronites are… brought together with a passion to disrupt the status quo by reimagining employee health and benefits. This passion has driven us to create the first complete platform that optimizes the entire benefits experience for everyone. Our people, passion and platform are united by our mission: to make employee health & benefits people-friendly again.

    WHAT YOU'LL BE DOING:

    We're looking for a CONTENT SPECIALIST to join our team of self-starters, who is both passionate and creative. You will be responsible for copywriting and content marketing on behalf of the larger marketing team. Candidates must embrace taking on simultaneous challenges in a fast-paced environment.

    We are a rapidly growing healthcare technology company in one of the most dynamic industries to be in today. We are also in one of the most exciting stages of growth as we've recently joined forces with the 42nd most recognizable brand in the world – AXA, taking a huge step towards transforming U.S. healthcare and pushing our brand and mission even further to build buzz and demand generation. This position will be pivotal in our success as we try to keep up with our rapid growth.

    • Copywrite marketing content and sales collateral, including but not limited to: Sell sheets, print ads, webinar slide decks, sales decks, microsites, landing pages, etc.
    • Provide thoughtful creative direction to graphic design team and animators to help visually paint the story the content needs to tell
    • Work with SMEs to create thought leadership content, including but not limited to: Blog posts, bylines, whitepapers, infographics, video scripts, case studies, etc.
    • Creates presentations for sales and executives for industry speaking opportunities, prospect meetings and webinars
    • Collaborates with graphic design team to ensure brand consistency and edginess
    • Collaborates with marketing team to create and maintain an active and relevant presence across social media channels
    • Edits, proofreads and improves content and marketing materials
    • Maintains consistent brand voice, style and tone across all content pieces
    • Work closely with marketing project managers to provide meaningful insights about specific pieces of content and the strategic use of content
    • Take a leadership role in creative brainstorming and ideating concepts for marketing campaigns
    • Act as the content expert within the larger marketing team
    • Responsible for delivering an effective content marketing strategy and editorial plan to meet the business objectives
    • Possesses a basic understanding of SEO, content categorization and structure, content development, distribution and measurement
    • Manages sponsored media program, including creation of display ads, curation of content, etc.

    WHAT SUCCESS LOOKS LIKE:

    • Easy to understand and keeping it simple talking to an everyday person versus healthcare professional
    • You are recognized for one of our core values: Fun. Preparedness. Kindness. Teamwork. Humility. Urgency. Bold Thought. Honesty.

    WHAT YOU NEED:

    • BA/BS or equivalent working experience in Communications, Journalism, or English

    • 4+ years of experience in a content role and possess excellent writing and editing skills

    • Understanding of the health and benefits industry is highly preferred

    • Editorial mindset that seeks to understand what audiences consume and how to create it. An innate understanding of how to structure a story and explain concepts using clear everyday language.

    • Ability to work with SMEs, sales and product stakeholders successfully and respectfully

    • Comfortable working in a fast-paced environment

    • Project management skills and ability to manage the priorities of multiple stakeholders in a fast-paced environment

    • Experience with MS Office, WordPress and/or email marketing software

    • A strong sense of humor: you don't add hilarity around an explanation; the explanation should itself be witty

    • Strong ability to convey concepts creatively, logically, and concisely

    WHY WORK AT MAESTRO HEALTH?

    We have great benefits:

    • Personal, Vacation and Sick Time
    • Medical and Prescription
    • Dental
    • Vision
    • Life and Disability
    • Health and Wellness programs
    • 401k with Employee Match
    • Kashable
    • Figo – Pet Insurance

    We have great perks in each of our offices, along with a fun, energetic and fast-paced environment, and WHAT WILL REALLY DRIVE YOU IS OUR VISION. Maestro Health is making employee health & benefits people-friendly again by making healthcare easy to understand, tools easy to use, and costs easy to control. We are aiming to become a household name within the employee health & benefits space.

    We can't do that without great people. We want to hear “WOW! That was the best job and business experience I ever had!” from every Maestronite – past, present, and future. You should be personally challenged, laugh, work your tail off and look forward to coming to work.

    ARE YOU READY TO BECOME A MAESTRONITE? LET'S DO THIS.

    Maestro Health is an equal opportunity workplace. We are committed to equal opportunity regardless of race, color, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.