Job Description

• GTM Strategy & Execution: Provide feedback on GTM strategy, including market segmentation, messaging, pricing positioning, and sales playbooks
• Sales Motion Design: Build scalable, repeatable sales processes aligned to customer buying journeys
• Team Leadership: Recruit, onboard, and lead a high-performing sales team, establishing performance metrics and coaching frameworks
• Demand Generation Alignment: Partner with Marketing to design integrated digital and account-based marketing campaigns that feed the sales pipeline
• Sales Enablement: Create and maintain comprehensive sales collateral, training programs, and knowledge repositories; ensure team proficiency invalue proposition and differentiation
• Pipeline Management: Establish and forecast pipeline targets; monitor conversion metrics and continuously optimize sales processes
• Competitive & Customer Intelligence: Maintain market intelligence on competitive landscape and customer needs; iterate GTM based on win/loss analysis
• Cross-functional Collaboration: Work closely with Product, Customer Success, and Executive Leadership to ensure GTM alignment with product roadmap and corporate strategy

Qualifications

• 5+ years in SaaS/enterprise software sales including leadership experience
• Proven track record of building and scaling high-performing sales teams
• Deep expertise in digital sales motions, inside sales, and sales automation platforms
• Experience with ServiceNow ecosystem (product knowledge, customer base, competitive context) strongly preferred
• Strategic thinking paired with operational excellence—ability to design and execute simultaneously
• Excellent communication skills for diverse audiences (executives, sales teams, marketing, partners)

For positions in this location, we offer a base pay of $122,430 - $172,020 , plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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