Job Title: MarTech / Product Lead Location: Chicago, IL / Milwaukee, WI.

Role Overview: We are seeking a business and technical leader to own and drive product management for Guest 360 and Braze initiatives. This role will serve as the bridge between business needs and technical delivery, ensuring seamless integration and alignment with broader IT priorities.

Key Responsibilities:

Lead product management efforts for Guest 360 and Braze, ensuring alignment with business objectives.

Define and drive product requirements for 70+ integrations into Guest 360 and Braze, leveraging business use cases to guide implementation.

Partner with cross-functional teams (Marketing, IT, Data, Product, and Engineering) to deliver scalable, reliable integrations and workflows.

Act as a subject matter expert in MarTech platforms, translating business needs into actionable technical requirements.

Balance priorities by dedicating ~50% of time to Guest 360 + Braze initiatives and ~50% to other IT projects as assigned.

Ensure governance, data consistency, and best practices across integrations and customer engagement workflows.

Qualifications:

Strong experience in Product Management or MarTech Product Leadership, ideally with exposure to Braze and customer data platforms (CDPs) such as Guest 360.

Proven ability to manage large-scale integrations (70+ systems) with an emphasis on business value delivery.

Hybrid expertise across business strategy, data, and technical systems integration.

Strong stakeholder management and cross-functional collaboration skills.