Job Description

RESPONSIBILITIES:

• Document and track client media coverage.

• Create targeted media lists and track coverage impressions using Meltwater and other online resources. 

• Assist with client events, including TV segments, grand opening events, promotional opportunities, cocktail parties, fashion shoots, etc.

• Assist in the development of strategies for different clients through brainstorming sessions with executive team and independent research.

• Create targeted social media content for MKI pages and various clients’ social media profiles.

• Schedule client and agency content using Hootsuite and Facebook.

• Research new strategies, technologies and social media trends.

• Edit/peer-review social media posts created by other interns prior to approval from executive team.

EXPECTATIONS: 

• Receive instruction and hands-on experience doing entry-level public relations and social media work in an agency setting.
• Work closely with the executive team.
• Develop a thorough knowledge of local media relations and the ability to find appropriate media contacts.
• Craft creative and engaging social media, so to develop a solid understanding of social media strategy as it relates to public relations.
• Practice networking and event management skills at client and media events.
• Hold to the same standards as an entry-level employee, practicing good judgment and professionalism on a daily basis.

Qualifications

REQUIREMENTS:

• ONE PREVIOUS INTERNSHIP IN PUBLIC RELATIONS, SOCIAL MEDIA OR RELATED.

• A current full-time or part-time college student.

• Possess a keen attention-to-detail and stellar organization skills.

• Familiar with AP style guidelines.

• Must practice communicative and proactive approach to work, while multi-tasking and meeting strict deadlines.

• Must have a solid understanding of social media platforms including Hootsuite, Facebook, Twitter, Pinterest and Instagram.

• Available 20-24 hours per week, and select weekends for client events.

Additional Information

TO APPLY:

• Email resume and cover letter. 

• 1. Include “FALL 2018 INTERNSHIP” in email subject line.
  2. Add link to online portfolio if applicable.

   

• Application deadline for the Fall 2018 Internship Program is Friday, August 17th.