Marketing Agency Content Writer

C

Compose.ly

Marketing Agency Content Writer

Remote,
Full Time
Paid
  • Responsibilities

    Objective

    To support clients by taking over content creation across web, SEO, and brochures, while maintaining high-quality, conversion-focused content.

    Profile Overview

    This client is a small, fast-moving agency serving a diverse client base across industries including manufacturing, home services, and nonprofits. They require a versatile, generalist writer who can adapt tone, style, and messaging across multiple verticals.

    The ideal candidate is skilled in SEO website copy, blog writing, and marketing collateral (e.g., brochures, guides), with a strong emphasis on sales-driven, conversion-focused content. The writer should be comfortable working from structured briefs and integrating into an existing, linear workflow.

    Scope

    • Estimated 10 hours per week to start (45 hours/month), with potential to scale
    • Timeline: May

    Responsibilities

    • Write SEO-optimized website copy
    • Produce blog content aligned with SEO strategies
    • Develop marketing collateral, including brochures and guides (short- and long-form)
    • Translate briefs into clear, compelling, and brand-aligned content
    • Collaborate with internal stakeholders when needed (especially for larger web projects)
    • Conduct interviews or discussions for more complex projects (e.g., full websites)
    • Ensure all deliverables are conversion-focused and marketing-driven
    • Use AI tools as needed for efficiency, while ensuring final output is fully humanized

    Skills and Qualifications

    • Proven experience in SEO writing, website copy, and marketing content
    • Strong ability to write for conversion and sales-focused messaging
    • Comfortable working across multiple industries and tones
    • Ability to follow structured briefs and content strategy
    • Experience with AI-assisted writing tools, with strong editing and refinement skills
    • Background in marketing, communications, journalism, or equivalent experience preferred
    • Ability to balance creative and strategic writing

    About Client

    Client is a boutique agency based in South Bend, Indiana, offering services across web, design, and studio production. The team operates with a streamlined, collaborative workflow and serves a wide variety of industries, requiring adaptable and high-quality content across all client engagements.